Manager, Product Communications

Whatnot•San Francisco, CA
•$167,000 - $185,000•Hybrid

About The Position

The Communications team at Whatnot works across all areas of the business in both a proactive and reactive capacity, and helps to shape and protect external and internal perceptions of Whatnot. We’re hiring for an experienced Product Communications Manager to support product communications efforts and broader consumer communications. As a Manager, Product Communications, you’ll help bring Whatnot’s product innovation to life for sellers, buyers, media, and the broader industry. You’ll develop clear, compelling messaging, support product launches and media engagement, and communicate directly with our seller community about the tools we’re building to help them grow. Working closely with partners across Product, Community, and Account Management, you’ll help tell the story of how Whatnot is building the future of commerce.

Requirements

  • 6+ years of communications experience, ideally with exposure to product communications
  • Strong writing and storytelling skills, with the ability to turn complex product updates into clear, compelling communications for different audiences.
  • A customer-first mindset and strong judgment about what customers need to know, why it matters to them, and how best to communicate it.
  • The ability to move quickly and execute high-quality work in a fast-paced environment, balancing multiple projects and shifting priorities.
  • Strong cross-functional skills, with experience working closely with partners across Product, Marketing, Community, Account Management, or similar teams to bring launches and communications programs to life.
  • Strong project management and attention to detail, with the ability to keep multiple workstreams organized and moving forward.
  • Experience supporting product launches, including developing messaging, communications materials, and plans across multiple channels.
  • New media and traditional media relations experience, including identifying relevant story angles, developing pitches, and working with reporters.
  • Comfort operating with ambiguity, taking initiative, and figuring out what needs to happen next without waiting for perfect direction.
  • Team members in this role must live within commuting distance of our Los Angeles, San Francisco, or New York City hubs.

Nice To Haves

  • Experience at a high-growth startup, marketplace, ecommerce company, or consumer technology platform is a plus.

Responsibilities

  • Develop and execute communications plans for new products and features, translating complex product updates into clear, compelling stories for sellers, buyers, and external audiences.
  • Partner with Product, Community, and Account Management teams to build awareness and understanding of tools that help sellers grow their businesses.
  • Stay closely connected to the product roadmap and identify opportunities to bring Whatnot’s innovation story to life.
  • Develop messaging, launch materials, seller communications, and PR moments that show how our products are improving the live shopping experience.
  • Build relationships with reporters covering AI, technology, commerce, and business.
  • Develop timely pitches and product launch narratives that show how Whatnot uses AI to improve discovery, personalization, and seller tools while keeping human connection at the center of commerce.

Benefits

  • Generous Holiday and Time off Policy
  • Health Insurance options including Medical, Dental, Vision
  • Work From Home Support
  • Home office setup allowance
  • Monthly allowance for cell phone and internet
  • Care benefits
  • Monthly allowance for wellness
  • Annual allowance towards Childcare
  • Lifetime benefit for family planning, such as adoption or fertility expenses
  • Retirement; 401k offering for Traditional and Roth accounts in the US (employer match up to 4% of base salary) and Pension plans internationally
  • Monthly allowance to dogfood the app
  • 16 weeks of paid parental leave + one month gradual return to work company leave allowances run concurrently with country leave requirements which take precedence.
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