Manager, Partnership Marketing

Kraken Community Iceplex • Seattle, WA

10h • $82,000 - $87,000 • Onsite

About The Position

The Manager, Partnership Marketing manages a portfolio of corporate partners and leads onboarding, planning, execution, and optimization of sponsorship programs across traditional media, digital and social assets, in-arena activations, hospitality, experiential marketing, promotions, and community initiatives. The role is the primary day-to-day contact for assigned partners, ensuring contractual commitments are fulfilled accurately and on time while delivering exceptional service.

The Manager develops and measures integrated sponsorship platforms that align partner objectives with Seattle Kraken and Climate Pledge Arena business goals. The position coordinates timelines, stakeholders, and asset fulfillment; reports on partner value and performance; recommends improvements and opportunities for growth; and supports partnership renewals. It works cross-functionally with internal teams and assists with game days, special events, hospitality programs, community initiatives, and other assigned projects.

This is a full-time, exempt, salaried role based on-site at the Kraken Community Iceplex in Seattle, with occasional opportunities to work from home as business allows. The role may require minimal travel and a flexible schedule that includes weekends, nights, and holidays. Compensation is $82,000–$87,000, with bonus eligibility and a monthly cell phone stipend.

Requirements

• At least 5 years of relevant work experience.
• Bachelor’s degree in business, sports administration, marketing, or a related field, or an equivalent combination of education and experience.
• Previous activation and account management experience with a professional sports team and/or sports marketing agency.
• Strong personnel management, communication, time management, and organizational skills.
• Proven ability to multitask and manage projects on strict deadlines.
• Creative problem-solving ability and capacity to quickly understand partner business models and identify ways to grow their businesses.
• Ability to work in a fast-paced and ambiguous environment, manage multiple tasks, and reprioritize quickly.
• Ability to work a flexible schedule that includes weekends, nights, and holidays.
• Ability to perform frequent bending, lift 15–20 pounds, sit, walk extensively through a building including on inclines and stairs, and tolerate exposure to multiple external elements.
• Ability to travel as required; travel is expected to be minimal, under 10%, and may include air travel and overnight stays.

Responsibilities

• Manage a portfolio of corporate partners, leading onboarding, planning, execution, and optimization of sponsorship programs across traditional media, digital and social assets, in-arena activations, hospitality, experiential marketing, promotions, and community initiatives.
• Serve as the primary day-to-day contact for assigned partners, build strong relationships, deliver exceptional service, and ensure contractual commitments are executed accurately, on time, and to a high standard.
• Develop, execute, and measure integrated sponsorship platforms aligned with partner objectives and Seattle Kraken and Climate Pledge Arena business goals.
• Manage timelines, stakeholder communication, and asset fulfillment to maximize partner value and long-term retention.
• Collaborate with internal departments, including Marketing, Game Presentation, Digital, Social Impact, Ticketing, and Operations, to deliver partner programs.
• Create and present Proof of Performance reports, mid-season reviews, and end-of-season recap presentations demonstrating partner value.
• Track key performance indicators, provide strategic recommendations, and identify opportunities to improve activation effectiveness and maximize return on investment.
• Identify opportunities to grow partnership value through strategic recommendations, new activation concepts, emerging platforms, and creative solutions.
• Engage sponsors and internal stakeholders to identify and resolve challenges and deliver high-quality service.
• Support partnership renewals by identifying opportunities, preparing recap materials, and demonstrating measurable value and impact.
• Assist with game days, special events, partner hospitality programs, community initiatives, and other projects as assigned by leadership.

Benefits

• Bonus eligibility.
• Monthly cell phone stipend.
• Company-paid medical, dental, and vision insurance, including premiums for eligible enrolled dependents.
• Company-paid life insurance and short- and long-term disability insurance.
• Company-paid employee assistance program and Headspace subscription.
• Flexible spending accounts and voluntary accident, critical illness, and hospital indemnity insurance available.
• Company-paid Orca card.
• 401(k), pre-tax and Roth, with company match up to 4%.
• 10 vacation days, 3 personal holidays, and accrued sick time.
• At least 10 paid holidays per year.
• Paid parental leave.
• Kraken ticket stipend and employee-only presale opportunities to non-Kraken events.
• Discounts at Kraken Team Stores, Kraken Community Iceplex, 32 Bar & Grill, and other partners.
• Company-wide recognition platform.
• Free parking.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager