Manager, Online Merchandising

Shiseido•Remote, NY
•Remote

About The Position

The Manager, Online Merchandising leads ecommerce merchandising across Shiseido Group’s prestige brand portfolio, managing a team of eMerchandisers and ensuring a best-in-class online customer experience. The role oversees eMerchandising operations, front-end site content execution, and support for digital product and ecommerce initiatives across brands. Approximately 80% of the role is dedicated to leading the merchandising function, operational excellence, execution, and continuous optimization of the online customer experience. The remaining 20% focuses on digital projects and site enhancements. The manager partners with Ecommerce, Digital Marketing, CRM, ADX, IT, Analytics, Product Management, and development teams, as well as vendors, to coordinate merchandising operations and deliver site improvements. The position is identified as remote. Shiseido Americas employs over 2,000 individuals in the US, Canada, and Latin America. Compensation includes base pay determined by factors such as location, role-specific knowledge, education, skills, and experience; the company may also provide participation in a bonus program and competitive benefits.

Requirements

  • At least 7 years of ecommerce experience, with in-depth understanding of online merchandising, site optimization, web analytics, and delivery of ecommerce enhancements through cross-functional IT projects and release cycles.
  • Hands-on experience with ecommerce platforms and tools, preferably Salesforce Commerce Cloud (SFCC), including merchandising configurations, promotions, catalog management, search, content publishing, troubleshooting, and QA validation.
  • Proven experience leading and developing ecommerce merchandising teams.
  • Experience translating business requirements into functional specifications and partnering with Product, IT, and Development teams to deliver digital initiatives.
  • Hands-on experience with QA, UAT, troubleshooting, and ecommerce project delivery.
  • Experience managing third-party development and technology vendors.
  • Analytical and data-driven approach.
  • Effective time-management and project-management skills.
  • Ability to prioritize responsibilities in line with business objectives.
  • Strong organizational skills.
  • Ability to create and maintain timelines and execute within deadlines.
  • Ability to understand site analytics data, build reports, and summarize findings meaningfully for business goals.
  • Excellent attention to detail and quality assurance capabilities.
  • Team-oriented approach and excellent relationship-building skills.
  • Strong knowledge of Word, Excel, and PowerPoint.

Nice To Haves

  • Exposure to AI-powered ecommerce tools and capabilities.
  • Understanding of the beauty market.

Responsibilities

  • Lead, coach, and develop a team of eMerchandisers, ensuring execution of merchandising strategies, adherence to calendar deadlines, and a strong customer experience across catalog, navigation, on-site search, content, and promotions.
  • Serve as the merchandising subject matter expert and escalation point for complex configurations, troubleshooting, quality assurance, and issue resolution.
  • Oversee site merchandising, content, and promotion updates using Salesforce Commerce Cloud (SFCC).
  • Project-manage front-end content, coordinate development activities, and support quality assurance for site updates and optimizations.
  • Ensure promotions are properly set up, tested, validated, and deployed.
  • Maximize use of SFCC Business Manager merchandising and optimization tools, including sorting rules, search functionality, A/B testing, and analytics capabilities.
  • Identify and implement best practices to improve merchandising operations, execution quality, governance, and speed to market; maintain and improve documentation and knowledge bases in Confluence.
  • Manage merchandising team operations, including resource allocation, workflows, workload prioritization, process improvement, delivery tracking, and capacity planning.
  • Manage subscription program operations, including execution, vendor management, reporting, analysis, and optimization recommendations with cross-functional teams.
  • Manage relationships with merchandising-related vendors, lead business reviews, identify optimization opportunities, and ensure alignment with business objectives.
  • Partner with Analytics teams on tracking, tagging, KPI reporting, and dashboards; report on eMerchandising KPIs and propose optimizations.
  • Template reporting and communications to improve the efficiency of data collection and delivery.
  • Collaborate with Ecommerce, Digital Marketing, CRM, ADX, and IT teams to align merchandising strategies with campaigns, promotions, and customer experience initiatives.
  • Partner with Digital Product Management and IT to define business requirements, evaluate solutions, and support delivery of merchandising-related site enhancements.
  • Lead transversal tickets and eMerchandising initiatives during IT release cycles, managing priorities, requirements, configurations, QA, team bandwidth, and delivery.
  • Lead the merchandising workstream for IT projects from requirements gathering through development, configuration, testing, and deployment.
  • Lead merchandising user acceptance testing (UAT), including developing test scenarios and use cases, coordinating brand testing, validating configurations, managing defect resolution, and securing final business sign-off.
  • Conduct post-launch analysis to measure performance and identify optimization opportunities.
  • Partner with Product Management on experimentation and A/B testing initiatives to ensure proper implementation.
  • Perform other duties as needed to help advance the company’s vision, fulfill its mission, and abide by its values.

Benefits

  • Medical, dental, and vision insurance
  • Life and disability insurance
  • Paid time off
  • Paid volunteer days
  • Paid company holidays
  • Paid parental leave
  • 401(k) with 6% company match
  • Talent development and learning programs
  • Internal and international mobility
  • Product discounts and annual gratis
  • Employee-led affinity groups
  • Tuition reimbursement
  • Potential participation in a bonus program
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