Manager of Game Day Experience

Binghamton University•Binghamton, NY
•Onsite

About The Position

Binghamton University is a premier public R1 research institution in the State University of New York (SUNY) system that unites more than 130 broadly interdisciplinary educational programs with some of the most vibrant research in the nation. Our unique character - shaped by our mission, outstanding academics, facilities, and community life - promotes extraordinary student success, research, and service; Binghamton University is where our students, faculty and staff thrive. Working at Binghamton University is more than about having a great job - it is about having the opportunity to flourish in an exciting, engaging environment. Our faculty and staff appreciate Binghamton's collegial and inclusive culture and its commitment to excellence, education, innovation and civic engagement. Our diverse campus community contributes to our success. Binghamton merges rigorous academics, distinguished faculty who value cutting-edge, and community-engaged research, teaching and service, exceptional staff, and ultramodern facilities to engage and challenge its 18,000+ students. Our high-achieving student body represents diverse experiences from first-generation college-goers to international students. Beyond their talent, these classmates share a desire to shape the future through technology, insight, intellectual exploration, and community service. We are an affirmative action/equal opportunity employer, and in keeping with this commitment, we welcome all to apply, including veterans and persons with disabilities.

Requirements

  • Bachelor's degree
  • At least 2 years of experience in marketing within an intercollegiate athletics department or professional sports organization
  • Ability to work non-standard work schedule at times, including evenings and events, to accommodate the duration of events
  • Computer background, including experience with Microsoft Word, Excel, and/or Adobe Software

Nice To Haves

  • Master's degree
  • Experience with Photoshop, InDesign, Illustrator, Dreamweaver, and other similar graphic design software

Responsibilities

  • Responsible for developing and coordinating promotional plans with key focus on increasing fan attendance and enhancing the game day athletic contests and sponsored events
  • Create run-of-show and execute in-game videos, including hype intro videos and sponsorship content
  • Assist with the design and production of marketing print and digital materials
  • Collaborate with student organizations and student body in order to develop ways to increase student attendance at athletic events
  • Serve as the in-game emcee during athletic competitions
  • Assist with season and individual ticket campaigns
  • Create and distribute advertising and promotional materials designed to promote athletic programs and events
  • Create and implement strategies to maximize game atmosphere opportunities and in-game promotional activities to produce remarkable experiences for fans
  • Plan and coordinate all pre-game, half-time, and post-game promotions and activities
  • Work with the Associate Athletic Director for Corporate Partnerships to implement contractual in-game elements of partnership agreements
  • Work with the Associate Athletic Director for Community Engagement and Marketing to execute special community-focused events
  • Create and coordinate the event scripts for all home athletic contests
  • Select, train and supervise the Marketing Assistants, event staff and student interns
  • Serve as liaison for the band, spirit groups, campus organizations, and game entertainment performers
  • Manage the Jr. Bearcat Club, including increasing membership and developing activities for members
  • Serve as a key member of special events, including the Celebrating Women's Athletics Luncheon, Bearcats Golf Classic and the Student-Athlete Awards Banquet
  • Attend meetings, represent the department on committees and maintain relationships with groups on and off campus
  • Create, manage and distribute bi-weekly electronic "Bearcats Bulletin" newsletter
  • Coordinate department donation requests
  • Assist with ticket operations in the Ticket Sales Manager's absence
  • Plan and execute social media strategies that are engaging and fan-friendly.
  • Oversee all aspects of Baxter - Binghamton University's mascot

Benefits

  • Visa sponsorship is not available for this position.
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