Manager, Marketing Events (Fixed-Term)

iON United • Calgary, AB

6d • Hybrid

About The Position

We're looking for a Manager, Marketing Events to provide maternity leave coverage on the Growth & Marketing team. This role will lead the planning, coordination, and execution of iON’s event strategy, with a strong focus on partner-led field events, thought-leadership experiences featuring iON’s executive and technical leaders, and iCONIC in both Toronto and Calgary, iON’s premier flagship conference.
This role reports to the Vice President, Growth & Marketing and works closely with the Sales teams to align field events to regional priorities, pipeline generation, and growth opportunities. The successful candidate will also partner closely with Customer Development, technical leaders, strategic vendors, and external agencies to ensure events deliver strong attendee experiences, measurable business outcomes, and meaningful partner value.
This role is based in Calgary as a hybrid position. The position will be required to work from iON’s Calgary Headquarters at certain times.

Requirements

• 5+ years of progressive marketing and event experience, ideally in B2B, technology, cybersecurity, professional services, or a partner-led business environment.
• Demonstrated experience leading complex events, conferences, partner activations, executive experiences, or customer-facing programs from planning through execution.
• Strong project management skills with the ability to manage multiple priorities, stakeholders, timelines, budgets, and vendors at once.
• Confident communicator who can work effectively with sales, executives, technical leaders, customers, partners, agencies, and vendors.
• Commercial mindset with an understanding of how marketing events support pipeline, customer engagement, partner value, and revenue growth.
• Experience working with CRM, marketing automation, registration, event management, or reporting platforms.
• Very high attention to detail, with strong writing, editing, and messaging skills, especially for event communications, sponsor materials, invitations, agendas, and follow-up content.
• Highly organized, proactive, calm under pressure, and comfortable operating in a fast-moving, entrepreneurial environment.

Nice To Haves

• Experience with Salesforce, HubSpot, and similar tools is an asset.
• Bachelor’s degree in marketing, communications, business, or a related field is an asset but not required where equivalent experience exists.

Responsibilities

• Build and manage an integrated event calendar that aligns to growth priorities, partner commitments, regional sales plans, and customer engagement goals.
• Lead planning for iON-hosted events, partner field events, executive events, technical thought-leadership sessions, webinars, roundtables, hospitality experiences, and flagship conferences.
• Define objectives, target audiences, success measures, budgets, timelines, roles, and follow-up plans for each event.
• Bring a strategic lens to event selection, ensuring iON invests time and budget in programs that support brand visibility, partner alignment, customer relationships, and measurable business outcomes.
• Spearhead planning and execution for iCONIC in Toronto and Calgary, acting as a central point of coordination across internal stakeholders, sponsors, vendors, speakers, and attendees.
• Support conference programming, sponsorship deliverables, speaker coordination, attendee communications, event experience design, vendor management, run-of-show planning, and onsite execution.
• Work with Sales, Customer Development, leadership, and partners to ensure iCONIC drives meaningful engagement before, during, and after each conference.
• Support post-event measurement, including attendance, engagement, partner value, pipeline influence, lessons learned, and recommendations for future programs.
• Work closely with sales teams to understand regional priorities, identify field event opportunities, and align event activity to account strategies and growth objectives.
• Collaborate with Customer Development to ensure events support customer engagement, relationship-building, expansion opportunities, and long-term account value.
• Partner with strategic vendors and cybersecurity partners on co-marketing opportunities, sponsorship activations, MDF-funded events, joint campaigns, and event deliverables.
• Maintain strong communication with internal stakeholders so event plans, responsibilities, timelines, and business goals are clear and well understood.
• Support the development of event concepts and programming that showcase iON’s leadership, technical expertise, solution capabilities, and customer value.
• Coordinate with executive and technical leaders to shape relevant topics, speaker participation, event messaging, and audience experience.
• Help translate complex cybersecurity themes into clear, compelling event experiences that resonate with customers, prospects, and partners.
• Own event execution from concept through closeout, including planning documents, timelines, budgets, vendors, venues, registration, attendee communications, onsite execution, and post-event debriefs.
• Manage event budgets, sponsorship commitments, MDF tracking, vendor quotes, invoices, and related coordination in partnership with internal teams.
• Anticipate risks, troubleshoot issues, and make sound decisions under pressure to ensure a professional and seamless event experience.
• Maintain organized tracking of event activity, deliverables, stakeholder commitments, and reporting requirements.
• Support related marketing initiatives as needed, including campaign coordination, partner communications, content support, internal communications, reporting, and digital promotion tied to events.
• Contribute to a collaborative, small-team environment by stepping in where needed to help the Growth & Marketing team deliver against business priorities.

Benefits

• A culture that values trust, clarity, care, and connection
• Flexible work arrangements and strong support for work-life integration
• Paid time and resources for professional development, training, and certification
• Opportunities to contribute to meaningful client work in a fast-growing industry
• A supportive, team driven environment where you can grow your career

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed