Manager, Global Editor In Chief

Ford Motor Company•Dearborn, MI
•$141,700 - $268,300•Hybrid

About The Position

As Editor-in-Chief for Ford From the Road, the role serves as the primary architect of Ford’s flagship storytelling channel. The mission is to lead compelling owned storytelling and grow the channel, positioning Ford at the center of modern lifestyle, adventure, and innovation. The role is directly responsible for the strategic direction and execution of lifestyle storytelling, while providing executive oversight and narrative cohesion for brand content and company news. It will develop Ford From the Road into a premium storytelling destination that builds emotional resonance and inspires customers, fans, current and former employees, creators, and media.

Requirements

  • Bachelor’s degree in Journalism, Communications, English, or a related field.
  • 10-plus years of experience in editorial leadership, such as Editor-in-Chief or Editor, at a major lifestyle publication or premium brand-side content studio.
  • Proven track record managing complex editorial calendars and multidisciplinary creative teams.
  • Exceptional storytelling, editing, and copywriting skills, with a portfolio of high-quality lifestyle content.
  • Strong understanding of digital publishing, SEO and GEO best practices, and content distribution strategies.
  • Experience managing freelance budgets.
  • Excellent organizational skills and ability to manage multiple content pillars simultaneously.
  • Professional maturity and ability to navigate a large, complex corporate environment while maintaining a creative edge.

Nice To Haves

  • Master’s degree in Journalism.
  • Deep passion for the automotive industry and Ford’s heritage.
  • Experience in brand-as-publisher environments.
  • Proficiency with high-level content analytics and audience segmentation tools.

Responsibilities

  • Lead the overarching editorial vision, voice, and storytelling strategy for Ford From the Road across digital and physical touchpoints.
  • Develop strategies to accelerate Ford From the Road’s subscriber base and engagement in partnership with marketing, brand, social, dealer, and other internal Ford teams.
  • Direct the development of content pillars and commission high-impact stories, including lifestyle stories on travel, sustainability, outdoor adventure, and technology.
  • Oversee brand storytelling, managed day-to-day by the Brand Editorial Lead, ensuring stories about Ford nameplates and customer experiences feel authentic.
  • Provide strategic guidance for company news by translating corporate milestones and technical innovations into engaging public-facing narratives.
  • Manage a diverse roster of freelance contributors and work with Ford’s internal creative team to engage photographers and videographers and maintain a steady stream of stories and content.
  • Develop and maintain an editorial calendar balancing seasonal trends, product priorities, and evergreen storytelling.
  • Use data and audience insights to optimize content performance and drive engagement and growth.
  • Ensure content meets high standards of journalistic integrity, visual excellence, and brand safety.
  • Champion storytelling excellence internally and coach team members and stakeholders on moving from marketing to narrative.

Benefits

  • Immediate medical, dental, vision, and prescription drug coverage.
  • Paid parental leave, new parent ramp-up programs, and subsidized back-up child care.
  • Family-building benefits, including adoption and surrogacy expense reimbursement and fertility treatments.
  • Vehicle discount program for employees and family members, and management leases.
  • Tuition assistance.
  • Established and active employee resource groups.
  • Paid time off for individual and team community service.
  • Generous vacation time, sick/personal time, and paid holidays, including between Christmas Eve and New Year’s Day.
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