Manager, Forward Deployed Marketers

Profound•Greater London, New York

5d•$207,000 - $260,000•Onsite

About The Position

Profound is seeking a Manager, Forward Deployed Marketers to lead and develop a team that brings Marketing Engineering to the world's biggest brands and our agency and consulting partners. This role involves embedding with customer teams, often onsite, to understand their marketing work, identify where Profound can help, and build workflows that become part of everyday delivery. The manager will combine marketing judgment with deep product knowledge to help teams produce better work and use Profound confidently. The team is responsible for hiring and developing strong marketing practitioners, onboarding them, and coaching them to become effective customer-facing builders in Profound. They will also stay hands-on with customers, lead selected engagements, work onsite with practitioners, and build relationships with senior marketing leaders. Performance management, setting delivery standards, coaching marketing judgment and customer leadership, building partner capability, coordinating account delivery, partnering with technical teams and Product, and making successful approaches repeatable are key aspects of this role.

Requirements

6+ years working in marketing or closely with marketing teams—in-house, at an agency or consultancy, or in a martech solutions or consulting role.
Understanding of marketing priorities and ability to judge the quality and business value of the work.
Experience managing or formally leading practitioners, ideally in a customer-facing or consulting team.
Ability to hire and develop strong people, set clear priorities and coach others to lead customer conversations and deliver results.
Comfortable establishing how a new team operates while staying hands-on.
Comfortable learning and applying technology to marketing problems, and helping others do the same.
Ability to assess whether your team’s work solves the customer’s problem and recognize when to bring in technical expertise.
Ability to learn tools quickly and deeply, and become an expert in Profound.
Ability to earn trust with practitioners and senior marketing leaders, lead executive conversations and help your team navigate complex customer relationships.
Comfortable working regularly on site and collaborating directly with agency and consulting partners.

Nice To Haves

Expertise in a particular industry or marketing discipline.
Experience with AI, automation or marketing platforms.
Profound University certification.
Experience as a Marketing Engineer.
Experience working alongside agencies or consultancies.
Hands-on experience with tools like HubSpot, Marketo, Braze, Segment, or Clay.
Python, SQL, or JavaScript experience.

Responsibilities

Hire and develop the team, recruiting strong marketing practitioners, leading onboarding and coaching them to become effective customer-facing builders in Profound.
Stay hands-on with customers, leading selected engagements alongside your team, working onsite with practitioners and building relationships with senior marketing leaders.
Manage performance by setting account-specific goals, reviewing usage, and coaching your team on actions needed to improve results.
Set delivery standards by establishing how the team understands customer needs, recommends applications, builds in Profound, evaluates outputs and trains users.
Coach marketing judgment and customer leadership to help your team assess the quality of marketing outputs, develop clear recommendations and earn trust with practitioners and executives.
Build partner capability by working with the partnerships team to help agencies and consultancies adopt Profound within their own teams and client services.
Coordinate account delivery by working with Engagement Managers on account priorities and delivery, and Account Managers on commercial opportunities.
Partner with technical teams and Product by bringing in Agent Engineering for complex builds and reliability issues, and helping your team document product barriers and work with Product and Engineering to address them.
Make successful approaches repeatable by turning proven applications into templates, training and playbooks that customers, partners and Profound teams can use independently.