Manager, Field & Channel Marketing - NAMER

Tines•Old Union, TX

1d•$152,000 - $175,000•Remote

About The Position

Tines, a company founded in 2018 with co-headquarters in Dublin and Boston, provides an intelligent workflow platform that leverages AI, automation, and integration to drive business results. Serving a diverse customer base from startups to public companies, Tines is vendor-agnostic and integrates with any API-enabled service, enabling customers to achieve their goals faster. The platform is also designed for security and privacy, making it popular with security-focused teams. Tines values Simplicity, Speed, and Soundness, and is committed to exceptional customer experiences and a culture that nurtures curiosity, growth, and integrity. This is a remote position based in the Eastern Time Zone in the United States.

Requirements

7+ years of B2B field or regional marketing experience, preferably in SaaS or enterprise technology.
2+ years of people management experience leading and developing high-performing marketing teams.
Proven track record of driving measurable pipeline and revenue through field and event marketing.
Deep, hands-on experience owning channel and partner marketing programs, including MDF strategy, activation, measurement, and optimization with regional and national partners.
Strong experience partnering with Sales leadership and account teams.
Experience managing budgets and reporting on ROI and performance metrics.
Excellent project management, communication, and stakeholder management skills.
Data-driven mindset with the ability to translate performance metrics into actionable insights.
Results-oriented with a strong track record of building and executing strategies that deliver tangible business outcomes.
Excellent communication and presentation skills, with the ability to influence both internal and external audiences.
A proactive, solutions-oriented mindset with the ability to thrive in a fast-paced environment.
Experience in MarTech, particularly marketing automation (Asana, Hubspot).
Experience working in high-growth or scaling organizations.
Applicants must be authorized to work for any employer in the U.S. Sponsorship for employment visas is not provided.

Nice To Haves

Experience supporting Public Sector or regulated industries is a plus.

Responsibilities

Lead, coach, and develop a team of field marketers supporting NAMER regions, fostering an environment for optimal performance.
Own the NAMER field marketing strategy with a primary focus on pipeline generation and revenue impact.
Plan and oversee the execution of field programs, including major events, regional events, executive engagements, ABM activations, and roadshows.
Build and scale a channel and partner field marketing motion, encompassing joint events and MDF-driven programs with key partners.
Collaborate closely with Sales Leaders, Regional Managers, and AEs to align programs with territory plans, account priorities, and deal progression.
Partner with Demand Generation, Product Marketing, and Brand teams to deliver integrated campaigns and consistent messaging.
Establish scalable processes for intake, prioritization, planning, execution, and post-event follow-up.
Design and operationalize scalable field and partner marketing systems, including MDF governance, program templates, performance tracking, and partner enablement.
Manage regional budgets, forecasting, and vendor relationships.
Define and track key success metrics, such as pipeline sourced and influenced, meetings generated, ROI, and overall program performance.
Continuously evaluate and optimize field programs based on data and feedback.