Manager, Event Management

Shureorporated•Skokie, IL

9d•Hybrid

About The Position

Lead the strategy, planning, and execution of industry tradeshows, dealer events, and customer experiences that bring our brand to life around the world. In your role as Manager, Event Management you will be responsible for conceptualizing, planning, and executing industry tradeshows, end users, and dealer events. This role oversees event objectives, strategy, attendee journeys, booth activations, and cross-functional communication to ensure a cohesive and impactful brand experience. This role is hybrid (3 days per week onsite) in our Skokie, IL location.

Requirements

Bachelor’s degree in marketing or related field.
Minimum 7 years of experience with event management, vendor management, and creative event planning.
Minimum of 3 years of direct people management
Strong organizational and multitasking skills
Excellent communication and interpersonal skills
Ability to work under pressure and meet deadlines
Budgeting and financial management
Ability to creatively think outside the box
Strong negotiation and vendor management skills
Ability to work with multiple stakeholders and organize others
Flexibility to work some evenings and weekends
Travel required
Applicants for this position must be currently authorized to work in the United States on a full-time basis. Shure will not sponsor applicants for this position for work visas.

Responsibilities

Develops and executes event strategies that drive pipeline growth, customer engagement, and commercial impact aligned with North American business objectives.
Designs attendee journeys and event experiences that support customer acquisition, engagement, and progression through the customer lifecycle.
Identify, pilot, and scale innovative experiential marketing concepts that create differentiated customer engagement and strengthen market leadership.
Leads cross-functional event planning and communication, aligning Sales, Marketing, Product, and leadership teams around business priorities, event objectives, customer value propositions, and post-event follow-up strategies to maximize commercial impact.
Oversees event planning, budget management vendor relationships, and resource allocation to ensure programs are delivered on time, within budget and in alignment with objectives.
Develops and delivers booth staff training programs, messaging guides, and executive briefing materials to ensure a consistent, audience-centric brand experience across all events.
Coaches internal teams on active listening techniques, customer engagement best practices, and adaptive messaging strategies to effectively respond to attendee interests, personas, and business challenges while accurately representing company priorities and value propositions.
Develop executive-level event performance reviews, including ROI analysis, attendee engagement metrics, pipeline influence, and recommendations that inform future investment decisions.