Manager, Digital Strategy

Society For Neuroscience US,
$74,143 - $83,411Remote

About The Position

Founded in 1969, the Society for Neuroscience (SfN) is a professional organization with over 36,000 members in more than 95 countries. SfN engages in various activities including publishing scientific journals, providing professional development resources, advocating for the field of neuroscience, and conducting public outreach. Their annual meeting is a large event attracting thousands of attendees, exhibitors, and journalists. SfN's mission is to advance scientific exchange, support the neuroscience community, educate and engage the public, and advocate for the field.

Requirements

  • Bachelor’s degree required; degree in communications, journalism, interactive media, digital storytelling, or relevant field preferred.
  • 4+ years of experience developing and implementing digital strategies.
  • 1+ years of supervisory experience.
  • Experience leading cross-functional, interdisciplinary teams and building coalitions to affect change.
  • Excellent communication skills.
  • Demonstrated proficiency with content management systems, web analytics platforms (Google Analytics 4 preferred) and solid understanding of web, social, and email metrics.
  • Knowledge of HTML, CSS, JavaScript and similar technologies.
  • Knowledge of responsive design principles, web accessibility and SEO best practices, and the product development lifecycle.
  • Passion for digital media - especially for mission-driven organizations - and a keen eye for emerging technologies, including AI-powered tools.
  • Innovative, entrepreneurial spirit.
  • Consultative approach to stakeholder relationships.
  • Prior experience with vendor management.
  • Experience coaching/mentoring early-career professionals.

Responsibilities

  • Maintain day-to-day ownership of the editorial content strategy and web production pipeline for sfn.org.
  • Collaborate with internal stakeholders from marketing, membership and program teams to develop content ideas in support of organizational priorities.
  • Identify and target key audiences for sfn.org to steer growth and development opportunities.
  • Define measurable goals for each audience, develop cross-channel plans to reach and engage existing and potential users, and work with Digital Strategy Associate, Digital Communications Manager, and internal stakeholder groups to implement.
  • Define, track, analyze and report on web metrics, and collaborate with the Digital Communications Manager on social and email analytics, to understand multi-channel reach and engagement for assigned sites and content.
  • Maintain a digital style guide manual for the organization and lead periodic training sessions for staff to disseminate knowledge across stakeholder groups.
  • Manage a team of one or more people by hiring and developing talent, delegating effectively, communicating expectations clearly, and providing professional development opportunities.

Benefits

  • Comprehensive health plan through CareFirst with a fully funded HRA up to $1,500, plus dental and vision coverage through MetLife
  • Remote and hybrid work flexibility
  • 40-52 days of annual paid time off based on tenure, including holidays, vacation, and sick leave
  • 20 days of paid parental leave for new parents
  • Retirement plans with employer contributions up to 8%
  • Education assistance
  • ASAE memberships
  • Wellness and technology stipend
  • Flexible Fridays
  • Employee assistance plans
  • Life and disability insurance
  • Flexible spending accounts
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