Manager, Digital Production

isolved•Charlotte, NC

9d•Hybrid

About The Position

isolved is building a world-class digital events program. As the Manager, Digital Production, you will own our webinar and virtual event program end-to-end: from production quality and platform configuration to content alignment, audience targeting and revenue impact. Digital and virtual events are a cornerstone of how isolved builds awareness, educates buyers, and accelerates pipeline. In a remote-first B2B landscape, our webinars and digital events are often the first live touchpoint a prospect or customer has with our brand – and this role is responsible for making that experience exceptional every time.

Requirements

5+ years of experience producing and managing B2B webinars and digital events - you've done this at scale and know what great looks like.
Hands-on technical proficiency with webinar and video platforms - experience with GoTo Webcast, Wistia, or comparable tools is a strong advantage; you know how to configure, troubleshoot, and optimize without waiting for IT.
Comfort working across a modern marketing stack: HubSpot, Asana, and AI tools like Claude as part of your daily workflow.
A strategic mindset: you understand how events fit into the broader marketing mix and can advocate for (or against) programs based on that lens.
Strong content instincts - you can tell whether a topic and format will resonate with a B2B audience, and you can help SMEs sharpen their message.
Data fluency: you're comfortable in marketing analytics tools and can build a performance narrative that connects events to pipeline.
Excellent communication and stakeholder management skills - you know how to say no gracefully and build alignment across teams.
Experience managing or mentoring at least one direct report.
Ability to operate with a high degree of autonomy.
Bachelor's degree and a minimum of 5+ years of related experience; or an advanced degree without experience; or equivalent work experience.

Nice To Haves

Experience in HCM, HR tech, or B2B SaaS marketing.
Experience producing LinkedIn Live or other social streaming formats.
Experience with video editing, post-production, or repurposing event content into on-demand assets.
Background working within a content team or managing an editorial calendar.

Responsibilities

Own the Digital Events Program: Execute on the isolved content strategy through successful planning and execution for all webinars, LinkedIn Lives and other digital event formats - maximizing reach, engagement, and business impact of every digital event format we run.
Serve as the primary producer for live events - managing platforms, tech stack, run-of-show, dry runs and day-of logistics.
Own and optimize our core tech stack: GoTo Webcast for live event production, Wistia for video hosting and on-demand content, HubSpot for registration and lead flow, Asana for project management and Claude for content development and workflow efficiency.
Evaluate and pilot new formats and platforms - like LinkedIn Live and Riverside - that expand our reach and create new pipeline opportunities.
Build repeatable, scalable production processes that maintain a high-quality bar as volume grows.
Scale the program to meet evolving business needs - including our partner network, technology integration partners, Sales requests, and other cross-functional demands - without sacrificing quality or strategic fit.
Drive Content Alignment: Work closely with the content team to ensure webinar topics are integrated into quarterly campaign themes.
Evaluate incoming webinar requests against strategic fit and outcomes, and confidently aligning the medium to our departmental strategy.
Partner with a wide range of subject matter experts - including C-level executives, industry analysts, and technology vendors - to develop compelling narratives, shape presentation flow and ensure every speaker shows up polished and on-message.
Build trusted relationships with high-profile SMEs so they want to come back - and know what to expect when they partner with you.
Translate complex product or industry topics into accessible, engaging event formats.
Manage Pipeline & Prove Impact: Own the ongoing performance of digital event channels - tracking registrations, attendance rates, engagement, MQLs, pipeline influence, and revenue contribution - with a relentless focus on optimization. Approach every metric as a signal to act on, not just report: a 1% improvement every day compounds into a materially stronger program over time.
Partner with demand gen to ensure proper follow-up sequences, lead routing and attribution are in place for every event.
Build and maintain dashboards that connect event activity to business outcomes, and present findings to marketing leadership as well as to peers and colleagues who can learn from these findings.
Continuously optimize the program based on data - content mix, timing, format, promotion strategy.
Partner with the broader content team to maximize the lifespan of every event - turning recordings into short-form clips, transcripts into blog posts or social assets, and key moments into evergreen content that lives on well beyond the live event date.
Lead & Develop Your Team: Manage and mentor one direct report who operates autonomously and is already embedded in event execution.
Provide coaching, feedback and development opportunities to help your team member grow.
Create clarity on roles, responsibilities, and standards so the team can operate efficiently without constant oversight.