Manager, Commerce DSP

IPG Mediabrands•New York, NY

4h•$90,000 - $95,000

About The Position

We are looking for you - dynamic, best-in-class talent - to join the growing Commerce team as a Manager for Activation. In this role you will serve as the hands-on-keyboard platform expert, focusing on all aspects of successful campaign execution and stewardship. The Manager is accountable for the performance & pacing of their assigned brand(s) and customizes departmental standards & process to fit client needs. They act as a point of escalation and are the go-to experts for matters of complex setup, optimization, and platform nuances. They oversee the Senior Associate and work together to drive optimal performance of the campaigns. You’ll work closely with other members of the Commerce team to craft and implement nuanced media plans to drive performance for the client. The Commerce team is a specialty group that focuses on the planning, buying, execution and measurement of Commerce media. Commerce media is any specific media elements that are retailer focused/tagged. This can be in-store signage such as a coupon machine or shelfblade, a billboard driving shoppers to a Walmart store, digital ads (search, display, OLV/STV, etc) on Amazon or Kroger.com site via managed or self service, tapping influencers that support certain retailers or working with shoppable technology companies to ensure ease of conversion. The team supports client’s commerce/shopper/customer marketing teams—our end goal measuring product sales both online and in-store. Who You Are Enthusiastic about media and thrive in a fast paced environment. You have a deep expertise across a variety of client KPIs and buying platforms such as DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, Snapchat, etc. You enjoy training and coaching team members to ensure flawless tactical execution within a variety of self service platforms

Requirements

Strong working knowledge of commerce industry and platforms including major retailers and supporting technology (e.g. Amazon Ads, Walmart Connect, Roundel, Pacvue, Skai, Criteo, TTD, etc.)
Proven ability to understand high level client goals and how they translate into tactical execution
Project management; effectively managing multiple projects and meeting tight deadlines in a fast-paced environment.
Excellent written and verbal communication skills and proven problem-solving ability
3+ years of working experience required, with 1+ years experience in a people manager role; strong ability to delegate, train, and support direct reports

Nice To Haves

Bachelor’s degree or equivalent experience
2+ years of commerce experience working across multiple retailers and self-service platforms
Self- sufficient and proactive
Ability to manage team, both upwards and downwards, to ensure cross-team communication
Process oriented and organized, with the ability to juggle many tasks at one time. Time management skills for self and team are critical
Comfortable in managing up across task progress, campaign performance and team needs
Proficient in Microsoft Office (Excel, PowerPoint, etc.)