Loyalty and Insights Analyst

Good Food Holdings Companies•Portland, OR
•$55,000 - $78,000•Hybrid

About The Position

We are seeking a proactive and talented Loyalty & Insights Analyst who is passionate about transforming data into meaningful insights that drive business decisions. This role focuses on customer loyalty, customer behavior and trends, marketing segmentation, and customer communications. The ideal candidate combines strong analytical skills, strategic thinking, and effective communication to deliver actionable recommendations that support organizational growth and customer engagement. Reporting directly to the Loyalty and Marketing teams, the Loyalty & Insights Analyst will play a key role in identifying opportunities, measuring program effectiveness, and helping stakeholders make data-driven decisions. This individual will be responsible for translating complex data into clear, concise, and actionable insights, and for developing visualizations that highlight trends, improve campaign performance, and support business objectives using self-service business intelligence tools.

Requirements

  • Understands and models our company culture. Acts as a steward of the company's resources, mission, vision, and values. Promotes sustainable business practices.
  • Embraces an agile work environment and guides others through change and continuous improvement.
  • Builds community within and outside of New Seasons Market. Works in stores and other off-site events and locations as needed to support our core business and community.
  • Works cooperatively and positively with fellow team members, customers, and vendors, creating a respectful workplace where everyone is welcome.
  • Demonstrates ability to manage own time and models a flexible work style. Shifts tasks as priorities and circumstances change, based on the department's needs and conditions. Creative with problem-solving and is solutions-oriented.
  • Utilizes strategic thinking, data, and industry knowledge, and calculated risk-taking to create a competitive advantage.
  • Communication style is confident, informative, adaptive to different styles, and effective.
  • Gives and receives feedback in a constructive manner, demonstrating a company speaks up culture. Responds to feedback in order to improve performance.
  • Maintains confidentiality and exercises good judgment around sensitive information.
  • Adheres to work and food safety policies set forth by the company and all local, state, and federal regulatory agencies. Contributes to store and office cleanliness, maintains equipment.
  • Observes all company rules and policies. Understands and complies with specific department or location guidelines, tasks, and responsibilities.
  • 2- 3 years of hands-on experience in retail marketing analytics, data science, BI, or data insights roles, preferably in a loyalty, direct-to-consumer, e-commerce, or SaaS business providing solutions
  • Proficiency in data access tools, business intelligence tools, and advanced statistical tools required (SQL, Power BI/Tableau, SAS or Python, HTML, Jira, etc.)
  • Strong analytical and problem-solving skills, logical and data-driven decision-making skills, detail-oriented, and able to work well within a small, dynamic data-driven team
  • Collaborative, strategic thinker and problem solver with a demonstrated ability to prioritize and work on multiple projects simultaneously and deliver results in agreed-upon timelines
  • Strong interpersonal skills, including tact and diplomacy, to collaborate, negotiate, and communicate effectively and professionally with cross-functional partners at all levels in the company.
  • Demonstrated ability to be flexible and adapt to changing priorities
  • Demonstrated ability to think critically and adapt one’s approach to suit a particular audience or situation
  • A genuine interest in using data and analytical techniques to solve real business and consumer challenges
  • Experience developing operational reports and data visualizations for marketing teams
  • Core understanding of basic marketing principles, CRM, and digital marketing channels.
  • Bachelor’s Degree in Marketing, Computer Science, Business, Finance, or related field, or equivalent experience required.

Nice To Haves

  • Experience in a multi-unit, high-growth retail or similar environment is highly preferred.
  • Previous food and/or grocery-specific industry experience preferred.

Responsibilities

  • Collect, analyze, and interpret data to identify trends and make strategic recommendations in areas such as customer loyalty, customer experience, customer segmentation, and marketing campaigns
  • Prepare various sources of data to track changes in customer behavior, including transactional, customer demographics, loyalty program measurement, digital marketing communications, engagement, and customer research to tell the story of how these changes impact business performance
  • Collaborate with internal partners to document key business needs into clearly defined requirements and project plan
  • Develop, maintain, and manage reporting, analytics, dashboards, and other BI solutions
  • Collaborate cross-functionally amongst internal stakeholders and business partners to support and provide customer-level analytics, data accuracy, and integrity
  • Analyze customer behavior, loyalty performance, and customer trends, and publish post-mortem results
  • Measure program effectiveness and identify opportunities to improve customer retention and engagement
  • Support the Director of Customer Loyalty and the Senior Customer Loyalty and Insights Manager, as well as other internal stakeholders, as needed
  • Periodic and ad hoc analysis/reporting and performance evaluation
  • Use of various analysis tools – SQL, Power BI, Excel, etc.
  • Performs other tasks and duties as assigned.

Benefits

  • Employee Assistance Program (EAP)
  • 30% staff shopping discount
  • Medical, dental, vision, pre-tax spending accounts, life, accidental death & dismemberment (AD&D), and disability benefits (for full-time, regular-status staff working 24+ hours/week after 60 days)
  • 401(k) program (for staff 21+ years of age, after 60 days)
  • PTO accrual from first day of employment
  • Paid holidays (depending on schedule and tenure)
  • Supplemental leave pay (such as parental or bereavement)
  • Store incentive program based on financial & operational goals
  • Paid time for volunteering at a 501(c)3 non-profit
  • Discounts on some forms of public transportation
  • Adoption assistance
  • Up to $40 reimbursement for dinner out or New Seasons Market groceries for their birthday.
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