Local Sales Manager, KTVH

The E.W. Scripps Company•Helena, MT
•Onsite

About The Position

KTVH is seeking a Local Sales Manager to lead a team of local Account Executives and grow local-business revenue through multi-platform advertising solutions, including broadcast television, OTT video, SEO/SEM, social media, digital display, and email targeting. The manager oversees sales execution and performance, develops business across station platforms, and helps clients reach relevant audiences while advancing station revenue. The role works closely with the Director of Sales, other Sales Managers, and station departments to achieve objectives, train and develop the sales team, and prepare team members for future sales management opportunities. The manager also oversees sales strategy, pricing and packaging, airtime inventory coordination, accounts receivable and credit policies, revenue forecasting, and department expenses. The position is based at KTVH in Helena, Montana, and may require some travel.

Requirements

  • Bachelor's degree in business or a related field, or equivalent experience; preferred.
  • Generally, 7+ years of proven success in media sales.
  • Experience in agency and direct strategic account management, broadcast inventory, and digital/video capabilities.
  • Valid driver's license, good driving record, and ability to provide proof of insurance meeting the company's required limits.
  • Proficient with Microsoft Office, including Word, Excel, and PowerPoint.
  • Working knowledge of Google Office tools, including Sheets, Docs, and Slides, and virtual conferencing platforms such as Skype, WebEx, Zoom, or MS Teams.
  • May require some travel.

Nice To Haves

  • Bachelor's degree in business or a related field, or equivalent experience.

Responsibilities

  • Collaborate with the Director of Sales, other Sales Managers, and station departments to accomplish station objectives.
  • Organize, direct, and manage the execution and performance of local sales Account Executives.
  • Negotiate ratings, rates, and budgets.
  • Develop new station business by maximizing broadcast, digital, mobile, and other station platforms.
  • Develop working knowledge of the Scripps Sales Process (SSP) and coach Account Executives on it in the field.
  • Use SSP, resources, and tools to build effective sales strategies.
  • Train, develop, and motivate the local sales team to achieve revenue goals.
  • Foster career growth and development of the local sales team and build a pipeline for future Scripps sales management openings.
  • Maintain positive working relationships with outside vendors.
  • Interface with traffic systems and personnel to manage airtime inventory efficiently.
  • Oversee accounts receivable and credit policies.
  • Develop and implement pricing and packaging that meet client and station needs.
  • Assess competing stations and advertising mediums and position the station accordingly.
  • Forecast sales revenue and manage department expenses to achieve financial goals.
  • Perform other duties as assigned.
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