Life Enrichment Director

Brown Deer Place•Coralville, IA

2d•Onsite

About The Position

At Better Living, we believe every stage of life should be filled with purpose, dignity, and joy. We’re not just a senior living management company—we’re a team driven by compassion, grounded in hospitality, and committed to doing what’s right for residents, families, and staff. Our communities are built on meaningful connections, personalized support, and everyday moments that matter. This is senior living, only better. Position Summary The Life Enrichment Director at Better Living is the heartbeat of our community. This role goes beyond planning activities — it’s about creating joy, fostering connection, and elevating every moment for our residents. The Life Enrichment Director designs and leads meaningful, engaging experiences that honor each resident’s life story, abilities, interests, and purpose. At Better Living, life enrichment isn’t optional — it’s essential. We believe residents deserve days filled with laughter, dignity, choice, and moments that matter. Why You’ll Love This Role You get to create joy for a living You’ll help residents rediscover hobbies, passions, and purpose No two days are the same You’ll be encouraged to bring creativity, personality, and heart You’ll be supported by a culture that believes in loving generously and serving passionately

Requirements

Experience in activities, recreation, life enrichment, or a related field preferred
Technology experience and the willingness to learn new software platforms
Experience in senior living, assisted living or memory care strongly preferred
Passion for working with older adults and creating meaningful experience
Strong communication, organizational and time management skills
Creative, outgoing and flexible personality
Ability to work some evenings, weekends and holidays as needed

Responsibilities

Plan and lead a robust calendar of daily, weekly, and monthly life-enrichment experiences
Design programs that support physical, emotional, cognitive, social, and spiritual well-being
Ensure activities are inclusive, engaging, and adaptable for all levels of ability
Create experiences — not just events — that encourage resident choice and participation
Incorporate music, movement, art, games, outings, celebrations, and purpose-driven activities
Get to know residents personally through life stories, interests, and preferences
Adapt programming to reflect resident feedback and evolving needs
Encourage resident leadership, clubs, committees, and peer-to-peer involvement
Support dignity, independence, and meaningful engagement for every resident
Partner with the care team to support residents living with dementia through purposeful, sensory-rich programming
Implement structured daily routines that promote comfort, familiarity, and success
Use redirection, validation, and relationship-based engagement strategies
Align programs with Better Living’s Better Days Memory Care philosophy
Actively model and promote the Better Living mission and values
Bring energy, positivity, and creativity to the community atmosphere
Partner with other department leaders to create engaging cross-department experiences
Welcome families and guests and encourage participation in community life
Represent Better Living positively during tours, events, and community outreach
Maintain an accurate activity calendar and documentation as required by Better Living standards and as required by state regulations
Track participation and engagement
Manage activity supplies, budget, and donations
Ensure programs meet licensing and regulatory requirements
Complete required training and attend team meetings
Proficiency with Microsoft Teams, Outlook, SharePoint, and digital calendars
Ability to learn and navigate senior-living software systems, including TSO and documentation platforms
Comfort using tablets, smart devices, and virtual platforms to enhance resident experiences (virtual tours, music apps, video calls, interactive games)
Skill in creating visually appealing newsletters, calendars, and communication materials using approved digital templates
Ability to assist residents with simple technology tasks in a patient, supportive manner
Strong digital organization habits, including file management and timely documentation
Willingness to adopt new tools and systems as Better Living continues to strengthen digital competency across communities