Lead, SMC Revenue Growth

SnapSanta Monica, CA
7dOnsite

About The Position

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio , an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles . We are looking for a Lead, Revenue Growth to join Snap Inc’s global Small and Medium Customers (SMC) organization. This role will lead and launch high-growth full funnel initiatives for brand and direct-response advertisers, to serve Snap’s global SMC audience and drive retentive growth in priority business and product segments globally. Quarter-backing SMC organization’s overall strategy in each segment, this person will own product and revenue goals, and ensure that SMCs succeed by leveraging Snap to power their business’ growth. The ideal candidate brings experience owning revenue targets and leading go-to-market initiatives, with a deep understanding of driving product-led growth, preferably in the advertising industry. They have a proven track record in problem solving, scaling, and leading growth initiatives. They will develop, deploy and scale initiatives that address the needs of small and mid sized customers - via a test and iterate framework. The role will set and own strategic go-to-market roadmaps, with clear resourcing and support from a wide array of cross-functional groups (Marketing, Operations, Product, Engineering, Advertiser Support, and Data Analytics).

Requirements

  • Experience developing actionable recommendations and scalable playbooks for launching new products, especially into SMC or high-growth consumer areas
  • High comfort with and passion for data driven decision making
  • Proven track record in running projects that are multi-geography, and complex in nature
  • Experience simplifying complexity and effectively communicating with business and technical executives, as well as external stakeholders
  • Expertise in resolving hard trade-offs; often spanning multiple weeks.
  • Experience or familiarity in working with the media or digital advertising industry
  • Ability to influence change among partner teams, in service of building new approaches and shifting the daily behaviors of a team
  • Proficiency in presentation skills and comfort presenting to and communicating with senior leadership
  • Adept at influencing product teams in building solutions for specific segments of customers
  • Experience leading cross-functional teams to launch new products and drive results, in a rigorous KPI-driven setting
  • Proven track record in problem solving, analytical thinking, and driving strategies that are data-driven and people-informed
  • BS/BA degree or equivalent years of experience
  • 8+ years years experience in product, sales, corporate strategy, services, data analytics, marketing or product/growth areas

Responsibilities

  • Be the single-threaded owner for retentive revenue growth from key product and business segments globally
  • Evolve segment-specific vision, solutions and service-levels to drive relevant outcomes for SMCs
  • Iterate and scale solutions to drive adoption across Snap’s portfolio of ad products
  • Influence strategy to drive business growth contributing from ideation to goal attainment
  • Own performance measurement criteria and KPIs to track against business growth goals
  • Present results and recommendations, influence decisions and priorities
  • Influence business plans, customer and market insights, and analyze effectiveness
  • Build relationship, strategy, and roadmapping with relevant product and engineering teams, supporting small and mid-market revenue and retention efforts.
  • Influence global, cross-functional teams including sales, marketing, operations, data science, and product to drive metrics and business outcomes
  • Drive communication and influence a broad range of stakeholders

Benefits

  • Snap Inc. is its own community, so we’ve got your back!
  • We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms.
  • Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Number of Employees

1,001-5,000 employees

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