Lead Product Manager, Tokenization

Bullish•New York, NY

3d•$245,000 - $285,000

About The Position

CoinDesk is a leading media, events, and data company for the global crypto economy. In November 2023, CoinDesk was acquired by the Bullish group. Bullish is building the institutional rails for tokenized securities, bringing issuance, trading, and settlement onchain across equities, money market funds, and real-world assets. We are seeking a Lead Product Manager to own this product domain end-to-end and set its strategy. This is a senior individual contributor role where you will be the recognized product authority on tokenization. You will define how traditional market infrastructure connects to digital asset rails, shape Bullish's positioning in a fast-moving regulatory and competitive landscape, and translate that strategy into institutional-grade products. You will collaborate directly with exchange leadership, Equiniti partners, regulators, issuers, and Engineering to deliver impactful capabilities. This role involves making foundational decisions on token architecture, settlement models, registry and transfer-agent integration, and compliance design, with success measured by market outcomes like launching tokenized trading and settlement at scale.

Requirements

Bachelor's or advanced degree in Finance, Economics, Computer Science, or Engineering.
8+ years in product management within financial services.
4+ years owning blockchain, tokenization, or digital asset products.
Demonstrated track record of shipping institutional-grade financial infrastructure end to end.
Recognized command of token standards (including compliance-aware standards such as ERC-3643 and the DS Protocol, with embedded transfer restrictions), smart contract patterns, settlement mechanics, and the market structure that connects traditional securities infrastructure (registry, transfer agents, clearing and settlement through DTC and NSCC, order routing, and NBBO and Reg NMS mechanics) to on-chain rails.
Clear point of view on direct, registry-backed ownership versus synthetic or custodial models.
Track record of defining a product space in ambiguity, not just executing a roadmap, and of carrying a strategy from a blank page to a launched product.
Experience building with AI, running agents and LLM tooling across PRD drafting, call and customer synthesis, data exploration, and prototyping, with a clear vision for where agentic workflows reshape product management.
Exceptional ability to convey complex technical and regulatory concepts to C-suite stakeholders, regulators, and partners.
Ability to lead cross-functionally through influence rather than authority.

Nice To Haves

Industry knowledge across cryptocurrency, blockchain, digital assets, RWA tokenization, and digital securities issuance.
Familiarity with the regulatory landscape for tokenized securities, including KYC and AML obligations, transfer-agent rules, and the relevant CFTC and SEC frameworks.
A bias toward solving the hardest problems, where no problem is too big.
A genuine passion for staying ahead of the curve in digital assets and AI.

Responsibilities

Support the end-to-end product vision and multi-year strategy for the Bullish tokenization platform, spanning the full asset lifecycle (issuance, secondary trading, settlement) and the core operations that run it.
Make foundational platform decisions: token architecture, compliance-aware transfer restrictions, the settlement model (including the path from traditional T+1/T+0 rails to atomic, on-chain delivery versus payment), and the conversion path between traditional registry holdings and native on-chain tokens, designed to operate across multiple chains, including permissioned and privacy-enabled networks.
Define operator interfaces and APIs for essential asset operations (issuance, burning, pausing, revaluation) and configurable multi-organizational approval workflows across issuers, transfer agents, and the exchange.
Own the reconciliation between the registry book of record and on-chain state, including automated exception handling across lifecycle events.
Drive smart-contract automation of corporate actions (dividends, stock splits, proxy voting, revaluation, clawback and recall) to a standard that institutions and issuers will trust, with auditability, reporting, and controls designed in from the start.
Develop use cases, requirements, and prototypes alongside Engineering, moving fluidly from strategy to working product.
Build the broker enablement layer (APIs, SDKs, documentation, sandbox parity) and distribution model so that brokers, neobanks, and wealth platforms can run on Bullish rails, treating integrating developers and partners as first-class customers.
Architect approaches that make tokenized assets composable within DeFi without compromising compliance, accounting for how splits and dividends rebase positions used as collateral.
Set the roadmap and secure buy-in: align Engineering, Legal, Compliance, Operations, and external partners behind a single vision, and represent that vision credibly to C-suite executives, regulators, issuers, and industry and standards working groups.
Define the success metrics for the platform (adoption, time to integrate, settlement throughput, reliability) and own the commercial case behind roadmap calls, including build versus buy and platform economics.
Shape the external narrative with Marketing, from product positioning through launch.
Lead the competitive and regulatory analysis that informs Bullish's positioning, and raise the bar across the product team by setting the standards, patterns, and playbooks others adopt.