Lead Digital Designer

True Anomaly•Denver, CO
•Hybrid

About The Position

The Lead Digital Designer defines how True Anomaly’s brand lives and communicates across digital experiences. Working closely with the Head of Graphic Design, Brand & Identity, and the broader Brand & Creative team, this role leads the design of major web, editorial, campaign, and interactive experiences. The designer translates brand, content, product, and business strategy into compelling digital experiences and evolves the systems, patterns, and principles that support the company’s digital expression. The primary focus is designing and evolving True Anomaly’s web ecosystem, including a new editorial publication and an interactive company website. This is a hands-on role combining visual craft, systems thinking, editorial judgment, and an understanding of how people experience content, products, and brands online. The designer develops creative direction within the broader brand framework, turns it into flexible design systems, and remains involved through implementation and launch. The role also contributes to product launches, integrated marketing campaigns, social content, events, and other significant brand moments. It considers how interactions, content, and touchpoints work together across the end-to-end brand experience. Motion is not the primary focus, but the designer should understand how interaction, animation, transitions, and responsive behavior can improve hierarchy, storytelling, and usability, and be able to concept and direct this work with motion designers and developers. The successful candidate will be located near Denver, Colorado, or Long Beach, California, for a hybrid opportunity. The position will remain open until filled. Candidates must meet applicable U.S. Government space technology export authorization requirements. A portfolio link is required.

Requirements

  • 10 or more years of experience in digital, web, brand, editorial, product, or experience design, including a track record leading complex, high-impact digital platforms and cross-functional initiatives.
  • A portfolio demonstrating exceptional web design, strong brand thinking, sophisticated visual craft, and launched work; a portfolio link is required.
  • Experience designing content-rich editorial, brand, product, or storytelling-focused websites and digital experiences.
  • Strong command of typography, layout, hierarchy, image-making, responsive design, interaction design, and digital design systems.
  • Experience taking digital work from concept through high-fidelity design, prototyping, development, quality assurance, launch, and ongoing iteration.
  • Strong understanding of user journeys, information architecture, end-to-end experience design, accessibility, and responsive behavior.
  • Experience using user research, audience insights, analytics, or other evidence to inform design decisions and improve experiences.
  • Experience with CMS-driven publishing platforms and collaboration on content models, taxonomies, and authoring workflows.
  • Fluency in Figma and other current digital design and prototyping tools.
  • Ability to prototype sophisticated interaction and motion using appropriate tools.
  • Ability to concept and direct motion and interaction for the web.
  • Experience collaborating closely with developers and sufficient technical fluency to understand feasibility, performance, implementation, and browser-related tradeoffs.
  • Understanding of how accessibility testing, SEO requirements, performance constraints, and content strategy inform design decisions.
  • Experience presenting design vision, strategy, and work to creative leadership, business stakeholders, and cross-functional partners.
  • Ability to work within defined budgets and schedules while protecting the quality and intent of the work.
  • Strong presentation, communication, strategic thinking, and cross-functional collaboration skills.
  • Comfort operating in a fast-moving environment where the function, systems, and workflows are still being built.
  • Ability to meet applicable U.S. Government space technology export authorization requirements: U.S. citizenship, U.S. lawful permanent residency, protected-individual status as defined by 8 U.S.C. 1324b(a)(3), or eligibility to obtain required U.S. Department of State authorizations.

Nice To Haves

  • Familiarity with creative coding or browser-based experimentation.
  • Hands-on motion design capability.
  • Experience with data visualization, 3D, generative tools, creative coding, or other emerging digital formats.
  • Experience in technology, aerospace, defense, automotive, industrial design, or another technically complex category.
  • Genuine interest in aerospace, defense, or national security; domain expertise is not required.

Responsibilities

  • Lead creative development and design of the company website, editorial publication, and other priority digital experiences.
  • Translate brand, audience, product, content, and business objectives into digital concepts, information architecture, user journeys, page systems, and interaction models.
  • Design responsive experiences from concepts and wireframes through high-fidelity design, prototyping, development, quality assurance, and launch.
  • Create interactive prototypes that communicate responsive behavior, motion, transitions, and complex user flows for implementation.
  • Establish a distinctive point of view for the brand’s online expression, aligned with the broader direction set by Brand & Creative leadership.
  • Partner with developers early to explore browser capabilities and incorporate technical constraints and emerging capabilities into the creative process.
  • Balance storytelling with clarity, accessibility, performance, usability, and audience needs.
  • Maintain creative quality through development, testing, and launch; review qualitative and quantitative signals after launch and evolve experiences accordingly.
  • Create a design system for the editorial publication to support journalism, technical storytelling, interviews, essays, multimedia, and evolving formats.
  • Partner with editorial, content strategy, communications, creative strategy, and subject-matter experts to shape story structures and experiences.
  • Collaborate with editorial teams and developers on content models, taxonomies, CMS requirements, and relationships among stories, formats, authors, and topics.
  • Design the full publishing system, including discovery, navigation, archives, series, author pages, related content, search, and emerging formats.
  • Develop flexible article templates and editorial components while preserving the distinct character of individual stories.
  • Use typography, pacing, imagery, data, interaction, and motion to make complex ideas understandable and compelling.
  • Ensure editorial systems support flexibility, efficient publishing, accessibility, and long-term growth; establish scalable publishing workflows and standards.
  • Build and evolve reusable digital design systems covering typography, color, layout, components, interaction patterns, and motion principles.
  • Partner with internal teams and external collaborators to scale and refine design across digital systems and experiences.
  • Maintain consistency across the website, editorial experiences, campaigns, launches, events, and social platforms.
  • Create templates and kits of parts that help teams work quickly while maintaining a high creative standard; identify when bespoke approaches are warranted.
  • Document systems and provide design direction to internal teams, developers, agencies, and production partners, escalating major brand or strategic decisions as appropriate.
  • Explore emerging tools and formats, including creative coding, generative design, data visualization, real-time 3D, and AI-assisted workflows, when they improve the experience.
  • Develop digital creative for integrated campaigns and product launches, including landing pages, interactive stories, digital toolkits, social assets, and supporting content.
  • Partner with Product Marketing, Communications, Social, Events, and other teams to create cohesive cross-channel experiences.
  • Shape digital experiences for important events, demonstrations, installations, and live brand moments; adapt concepts across formats and maintain craft across flagship and faster-turn work.
  • Define how motion and interaction support navigation, hierarchy, comprehension, and storytelling; prototype intended behavior, transitions, and responsive states.
  • Collaborate with motion designers and developers to make motion purposeful, performant, accessible, and faithful to design intent; use restraint where movement is unnecessary.
  • Champion user research and audience understanding as inputs to creative direction, content structure, interaction design, and iteration.
  • Frame ambiguous problems through strategic briefs connecting audience needs, product and business objectives, content, technology, and brand.
  • Present design vision, strategy, concepts, prototypes, and work in progress to creative leadership, business stakeholders, and cross-functional partners.
  • Work with Creative Strategy to translate the company narrative, priorities, and product context into effective digital experiences.
  • Partner early with developers, content teams, product partners, and specialists to align creative ambition with feasibility and end-to-end experience needs.
  • Prepare design specifications, prototypes, assets, and annotations for high-quality implementation; review builds across screen sizes, devices, browsers, and interaction states and direct refinements before launch.
  • Partner with content, analytics, accessibility, SEO, and performance specialists, using their expertise to improve the experience without independently owning those disciplines.
  • Build and maintain a trusted network of digital studios, independent designers, developers, and specialist partners; assess partners for creative fit, technical capability, execution quality, and responsible investment.
  • Direct agencies, independent designers, developers, illustrators, motion designers, and other creative partners while working within budgets and schedules.

Benefits

  • 100% company-paid medical, dental, and vision coverage for employees and dependents, with HSA/HRA options.
  • Flexible Time Off for exempt employees.
  • Accrued PTO of up to 25 days for non-exempt employees.
  • 12 paid holidays.
  • Parental Leave.
  • Sick Leave.
  • Daily catered lunch and unlimited snacks for in-office employees.
  • 401(k) retirement plan.
  • Fitness reimbursement.
  • Equity participation as part of total compensation.
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