Lead Content Producer

Focus on the Family • Colorado Springs, CO

8d • $66,456 - $79,587

About The Position

The Lead Content Producer position exists to create, develop, and execute video, article, web content, social media, and special projects for Focus on the Family. This position exists to assist the Manager and team with key written and video communications across a wide array of media channels for Focus on the Family. May supervise other content producers and/or influence outcomes of other content producers at the discretion of leadership. Essential Duties/Responsibilities: Assists leadership with the creative and data-driven development, research, writing, optimization, social media content, and other pieces for traditional and new media as assigned to improve engagement outcomes such as web traffic, social media followers, community following, and so forth. Content planning: Researches and stays abreast of current trends in the digital content space as applicable to the ministry brand Interviews internal and external experts on specified content area Researches keywords, trending topics and competition for search engine optimization (SEO) Researches authors, influencers, and acquires content for various channels Monitors, understands, and utilizes qualitative and quantitative data to enhance engagement outcomes Prioritizes data and finds creative solutions to improve engagement outcomes and grow brand Publishing: Writes short copy frequently and longer articles and scripts routinely Edits and proofreads copy written by outside authors and other team members Plans, scripts, records, and edits videos for online use, both long and short formats Posts articles, social posts, and videos on appropriate Focus platforms Finds or creates items to supplement written and video content: Images Infographics Quotes Links Assists with maintenance of landing pages Promoting content: Creates and posts social media posts Writes emails and e-newsletters Creates reels or other video content Photography Optimizes articles for search engine visibility Wins backlinks Develops calls-to-action Maintains good working relationships with marketing department, utilizes marketing data to enhance engagement efforts and grow brand. Other Duties/Responsibilities: Participates in team meetings to identify relevant and timely communications topics Researches and writes other communication pieces on behalf of the Family team Documents research Maintains files to document information and quotes used in new content Fact checks content Analyzes successes and failures of content, evaluating trends Seeks training to build new skills Goes through the cycle of pre-planning, production, and post-production Performs other duties, including but not limited to duties as assigned, some of which may include the development and creation of a variety of copyrightable works (e.g., printed pieces, photography, voice work, video, music, etc.) for distribution in all media and formats (such as television, radio, internet, DVD and digital) on a world-wide basis, all of which will be for the benefit of Focus on the Family

Requirements

• Exemplifies Ephesians 5:1-2, “Therefore be imitators of God as dear children and walk in love, as Christ also has loved us and given Himself for us...”
• Pursues the Great Commission given by Jesus Christ in Matthew 28:19-20, “Go therefore and make disciples of all the nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, teaching them to observe all things that I have commanded you; and lo, I am with you always, even to the end of the age.”
• Is a consistent witness for Jesus Christ; maintains a courteous, Christ-like attitude in dealing with people within and outside of Focus; adheres to the Standard of Moral Conduct and Statement of Faith; upholds Focus on the Family's ministry in prayer
• Prays personally for Focus on the Family’s staff and constituents and may occasionally lead in a public prayer
• Engages in Christian ministry
• Demonstrates behaviors aligned with FOF core values
• Lives with integrity derived from Biblical values and demonstrates standards of conduct that meet or exceed company and/or legal requirements
• Ability to handle stress associated with changing priorities and multiple tasks
• Results oriented, self-motivated, and committed
• Able to receive feedback well
• Detail oriented and systematic
• Diplomatic; articulate; decisive; approachable; flexible; concern for long-term effectiveness
• Positive and encouraging attitude with ability to motivate/encourage peers
• Team player; trustworthy; reliable
• Coachable, able to redirect work priorities and assignments as requested
• Creative thinker, effective problem-solver
• Bachelor’s degree in Digital Communication, Film and Production, Communications, English, or Journalism (or related field)
• Videography skills such as composition of scenes and subject, familiarity with film audio and understanding lighting production process among other things
• Familiarity with social platforms and producing for social platforms
• General content management system (CMS) experience required; knowledgeable in website content best practices and content management frameworks; WordPress and SiteCore proficiency preferred
• Working knowledge of Focus on the Family’s mission, values, and objectives
• Computer knowledge in a variety of Microsoft Office Tools (required: Word, Excel, Adobe, and PowerPoint)
• Experience with Adobe Premier
• Excellent communication skills
• Strong strategic, conceptual, and creative thinking
• Strong attention to detail
• Excellent organizational and administrative skills
• Ability to adjust quickly to meet a goal and/or changing circumstances (changed work schedules, strategic direction, etc.)
• Ability to manage multiple content projects simultaneously
• Exceptional analytical ability with logical thought processes
• Can work well under time pressure, ability to manage numerous and sometimes conflicting objectives, projects, and/or activities at the same time
• Strong planning and time management skills
• Ability to assemble clear, concise, and accurate project documentation
• Ability to resolve conflicts, disagreements, and misunderstandings
• Maintain a cool and calm demeanor under pressure
• A personal, well-mannered, humble, and engaging temperament is critical
• Gifted in crafting engaging stories in all media types
• Must be a team player and collaborative personality
• Must work well with, and take direction from, a wide range of individuals
• Video production skills

Nice To Haves

• Experience with an image management system (Canva, etc.) or equivalent preferred
• Familiar with AP style
• Basic HTML knowledge beneficial
• Additional Adobe Suite skills beneficial

Responsibilities

• Assists leadership with the creative and data-driven development, research, writing, optimization, social media content, and other pieces for traditional and new media as assigned to improve engagement outcomes such as web traffic, social media followers, community following, and so forth.
• Researches and stays abreast of current trends in the digital content space as applicable to the ministry brand
• Interviews internal and external experts on specified content area
• Researches keywords, trending topics and competition for search engine optimization (SEO)
• Researches authors, influencers, and acquires content for various channels
• Monitors, understands, and utilizes qualitative and quantitative data to enhance engagement outcomes
• Prioritizes data and finds creative solutions to improve engagement outcomes and grow brand
• Writes short copy frequently and longer articles and scripts routinely
• Edits and proofreads copy written by outside authors and other team members
• Plans, scripts, records, and edits videos for online use, both long and short formats
• Posts articles, social posts, and videos on appropriate Focus platforms
• Finds or creates items to supplement written and video content: Images Infographics Quotes Links
• Assists with maintenance of landing pages
• Creates and posts social media posts
• Writes emails and e-newsletters
• Creates reels or other video content
• Photography
• Optimizes articles for search engine visibility
• Wins backlinks
• Develops calls-to-action
• Maintains good working relationships with marketing department, utilizes marketing data to enhance engagement efforts and grow brand.
• Participates in team meetings to identify relevant and timely communications topics
• Researches and writes other communication pieces on behalf of the Family team
• Documents research
• Maintains files to document information and quotes used in new content
• Fact checks content
• Analyzes successes and failures of content, evaluating trends
• Seeks training to build new skills
• Goes through the cycle of pre-planning, production, and post-production
• Performs other duties, including but not limited to duties as assigned, some of which may include the development and creation of a variety of copyrightable works (e.g., printed pieces, photography, voice work, video, music, etc.) for distribution in all media and formats (such as television, radio, internet, DVD and digital) on a world-wide basis, all of which will be for the benefit of Focus on the Family

Benefits

• Norton LifeLock ID Theft Coverage
• Legal Shield/ID Shield Coverage
• AFLAC
• 403B Retirement Plan
• Vacation Time & Vacation Payout
• Sick Time
• Holidays
• Service Awards
• Community Service Days
• Bookstore Discount
• Fitness Center
• Medical Plan
• Dental Plan
• Vision Plan
• Life Insurance
• Disability Insurance
• Flexible Spending Accounts
• EAP (Employee Assistance Program)
• Tuition Reimbursement
• Warehouse Membership Reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 501-1,000 employees