Lead ACD Experiential Marketing
About The Position
We're looking for a strategic, creative, and design-obsessed Lead ACD, Experiential to help shape unforgettable experiences that inspire and engage guests and bring the Target brand to life in meaningful ways. In this role, you'll lead the development of immersive concepts and creative solutions across key moments, campaigns, and brand initiatives--translating strategy into experiences that are visually compelling, emotionally resonant, and distinctly Target. You'll collaborate closely with partners to create experiences that seamlessly connect creative vision with business objectives. From large-scale events to brand activations and experiential environments, you'll guide creative development from concept through execution while inspiring teams and partners to push ideas further. You'll work alongside internal teams, agency partners, and production experts to bring bold creative thinking to life through spatial design, storytelling, scenic elements, digital experiences, and more. Success in this role requires strong creative instincts, exceptional taste, a passion for culture and design, and a deep understanding of how experiences can create meaningful connections.
Requirements
- Four-year college degree or equivalent experience
- 5+ years of relevant professional experience in experiential design or spacial design
- Strong portfolio demonstrating a breadth of experiential work, with experience in retail, brand, or B2B environments preferred
- Curious, culturally connected, and passionate about design, creativity, retail, and emerging trends
- Strategic thinker with the ability to connect creative ideas to business goals
- Strong understanding of spatial design, environmental storytelling, and experiential creative development
- Collaborative partner who builds strong relationships and inspires others through a clear point of view
- Excellent presentation, communication, and storytelling skills
- Open to feedback and comfortable providing creative direction to others
- Organized with the ability to lead multiple complex projects in a fast-paced environment
- Proficiency in Adobe Creative Suite, including InDesign, Illustrator, and Photoshop
- Willing and able to travel and work flexible hours as needed to support activations
Responsibilities
- Lead the creative development of experiential concepts and environments from initial idea through execution
- Translate business objectives and marketing strategies into engaging experiences that connect with team members, guests, and key audiences
- Develop creative solutions across a range of experiential touchpoints, including spatial design, scenic environments, content, digital experiences, presentations, lighting, music, and environmental storytelling
- Partner closely with Experiential Planners, Producers, Marketers, and Creative teams to ensure experiences are strategically grounded
- Provide creative leadership and direction to internal teams, agencies, production partners, and vendors throughout the creative process
- Maintain a high standard of design excellence while delivering clear, actionable, and timely feedback
- Balance multiple projects simultaneously while managing timelines, priorities, and budgets
- Stay connected to emerging trends in experiential marketing, retail, and culture
- Champion creative work that challenges convention and elevates the Target brand
Benefits
- Comprehensive health benefits and programs for eligible team members and their dependents
- Medical insurance
- Vision insurance
- Dental insurance
- Life insurance
- 401(k)
- Employee discount
- Short term disability
- Long term disability
- Paid sick leave
- Paid national holidays
- Paid vacation
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
Associate degree
