K-12 Sales Specialist (Food Broker)

Affinity Group•Detroit, MI

4d•Hybrid

About The Position

Affinity Group is one of the fastest-growing food sales and marketing agencies in North America, representing highly recognizable brands. They bring a consultative, localized approach to drive market growth and build meaningful partnerships within the K-12 school nutrition segment. They are seeking a results-driven, relationship-focused K-12 Sales Specialist to expand their market share across Michigan. In this role, you will work collaboratively with other Sales Team members and the K12 Specialist in Western Michigan to champion their clients' products by partnering directly with school nutrition teams and distributors to increase menu frequency. This is a consultative sales position ideal for someone who is proactive, professional, and passionate about school nutrition and relationship-based selling.

Requirements

2–5 years in foodservice sales, food brokerage, or school operations preferred.
Proven track record in relationship selling, influencing buyers, and closing deals.
Exceptional presentation, public speaking, and persuasion capabilities.
A creative, growth-oriented professional with a genuine passion for food and menu innovation.
Weekly travel across Michigan with occasional regional air travel.
Valid driver's license and reliable transportation required.
Monday to Friday (8:00 AM – 5:00 PM) with flexibility to support customer needs.
Expect 10–15 evening/weekend events annually.
Proficiency in Microsoft Office, virtual meeting tools (Teams/Zoom), and CRM platforms.
Ability to stand for long periods and safely lift 20–50 lbs during food shows.

Nice To Haves

Associate or bachelor’s degree.
Direct experience working with K-12 School Nutrition Programs.
Advanced familiarity with modern sales technology platforms.

Responsibilities

Schedule and conduct in-person sales appointments with K-12 school districts and distributors.
Sample products and prepared recipes.
Handle prospecting, lead generation, and track sales activity within the AI NXT/CRM system to meet trimester sales goals.
Organize and lead taste-testing events and food presentations at district and state levels.
Partner with the Bid Team and Senior Director to analyze school bids and build competitive proposals.
Serve as a trusted advisor to school nutrition leaders while responding to client inquiries timely.