Junior Performance Marketing Lead
About The Position
We're hiring a Junior Performance Marketing Specialist to execute paid acquisition campaigns across a portfolio of Roveir and Roveia Health client accounts. This is not an internship. You've already run ads — on Meta, Google, or both — and you know your way around a campaign. You understand campaign structure, audiences, bidding, and what it means to optimize toward a goal. You'll work closely with Performance Marketing Leads, taking ownership of campaign execution, daily monitoring, and reporting across real client accounts. You're expected to contribute, not just assist. Strong performers have a clear path into a full Performance Marketing Lead role within 12–18 months.
Requirements
- 1–2 years of hands-on experience running Meta Ads or Google Ads — agency, in-house, or freelance
- You've built campaigns from scratch, not just boosted posts or watched someone else do it
- Solid understanding of campaign structure, audiences, bidding strategies, and optimization levers
- Comfortable reading performance data and drawing basic conclusions
- Detail-oriented, organized, and able to manage tasks across multiple accounts
- Fluent English, written and verbal
- Self-directed and comfortable in a fully remote environment
Nice To Haves
- Exposure to both Meta and Google Ads
- Familiarity with GA4, UTM tracking, or conversion tracking setup
- Experience with ClickUp or similar project management tools
- Interest in health & wellness, tech, or DTC verticals
Responsibilities
- Build and launch paid campaigns across Meta Ads and Google Ads under senior direction
- Manage daily campaign monitoring, pacing, and performance checks across multiple accounts
- Execute optimizations — bids, budgets, audiences, creative swaps — based on performance data
- Maintain clean account structure, naming conventions, and campaign organization
- Support creative testing by setting up experiments and tracking results
- Pull and compile performance data for weekly and monthly client reports
- Communicate findings clearly to Performance Marketing Leads and account managers
- Coordinate creative assets between designers and media buyers
- Upload and organize ad creatives inside Meta Ads Manager and Google Ads
- Provide basic creative feedback based on performance signals
Benefits
- $45,000 – $65,000 CAD annually, based on experience
- Fully remote, globally distributed team
- Direct mentorship from senior performance marketers
- Clear growth path toward Performance Marketing Lead within 12–18 months
- Exposure to real client accounts across tech, health, and DTC verticals
- Work closely with operators and alumni from Facebook and Tesla
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
