Junior Creative Strategist

Noom USPrinceton, NY
Hybrid

About The Position

Noom is looking for a Performance Creative Strategist to support their Growth Marketing team. This role involves developing high-performing creative for paid acquisition channels by concepting creative briefs, writing UGC scripts, and supporting the end-to-end creative development process. The ideal candidate is proactive, detail-oriented, eager to learn, and comfortable collaborating with cross-functional partners. They will translate complex product information and legal requirements into clear, compelling advertising, balancing creativity with business objectives. This role offers the opportunity to lead smaller initiatives independently and support larger strategic projects, reporting to the Senior Creative Strategist.

Requirements

  • 2–3+ years of experience in creative strategy, performance creative, or an adjacent role (media buying, art direction, DTC copywriting)
  • Hands-on experience producing or briefing direct response ads, UGC, or testimonial-style content
  • Strong written communication and brief-writing skills
  • Experience working cross-functionally with designers and/or external creative partners
  • Comfortable with ambiguity, fast iteration, and a high-volume creative environment

Nice To Haves

  • Background at a DTC, digital-first, or high-growth startup brand preferred

Responsibilities

  • Own the day-to-day creative direction for Noom's evergreen paid campaigns across Meta, Pinterest, TikTok and beyond — from concept and brief through to final approval.
  • Write compelling creative briefs that translate business goals into actionable direction for designers and external partners.
  • Mine account trends, reviews, competitive landscape to help shape direction.
  • Partner closely with designers, media buyers, and agencies to move work from ideation to final production.
  • Continuously test and iterate on creative concepts to optimize performance.
  • Maintain quality and volume of content output — ensuring the right assets are in market at all times.
  • Manage timelines and organize workflows to keep production on track.
  • Leverage AI tools within your workflow for deeper understanding and faster production.

Benefits

  • 401(k) with company match
  • Paid holidays
  • Generous time off
  • Summer Fridays
  • Company-wide Summer Break week
  • Access to top-tier medical plans for you and your family, including a premium-free plan option
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Paid parental leave
  • Stock awards
  • Performance-based bonus
  • Exclusive access to Noom’s products
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