Junior Creative Strategist

Mammoth Brands • New York, NY

3d • $90,800 - $113,500 • Hybrid

About The Position

Mammoth Brands is seeking a hungry, curious Junior Creative Strategist to partner closely with the Head of Creative/Growth Director. This role is responsible for the entire creative planning cycle, from performance analysis to brief creation. The strategist will lead monthly brainstorming and planning sessions, translate insights into structured plans with clear territory and style splits, and develop high-level briefs for editors and production. Key responsibilities include leading monthly Creative Insight Analytics sessions, piloting AI creative tools, and acting as a creative anchor for the team. This role also serves as a liaison between creative and performance, strategy and execution, and the growth team and social commerce/TikTok ecosystem teams.

Requirements

• 1–3 years of experience in creative strategy, performance creative, brand or growth marketing, or a related discipline.
• Fluency in Meta Ads Manager or similar performance platforms. You can read the data and draw clear conclusions from it.
• Exposure to direct-response or performance advertising. You understand what makes an ad convert, not just look good.
• Familiarity with short-form video formats and an instinct for what works on platforms like TikTok and Instagram Reels — you don't need to be a TikTok expert, but you should be a fluent consumer of the format.
• Familiarity with AI creative tools (ChatGPT, Gemini, or similar). You don't need to have used all of them, but you should be the kind of person who will try them.

Nice To Haves

• Basic editing literacy (CapCut, Premiere, or similar) is a plus — being able to mock up a rough cut can help unblock a concept.

Responsibilities

• Own the full monthly creative planning cycle — run brainstorming and planning sessions, bring the data, drive the ideas, and leave with a plan the team can execute against.
• Translate performance insights into a structured monthly plan with clear territory and style splits.
• Build high-level briefs for editors and production — clear enough that the team can move with confidence and without hand-holding.
• Lead monthly Creative Insight Analytics sessions: what worked, what didn't, and what to chase next. Partner closely with the growth and creative leadership teams on this.
• Act as a strong cross-functional partner to our social commerce and TikTok teams — syncing on creative needs, feeding insights upstream, and helping ensure creative output is built for the right platforms and moments.
• Study competitor creative, read customer reviews and comments, and stay in the communities we're trying to reach. Every brief should start from a genuine customer insight, not just a creative instinct.
• Pick up new tools quickly — AI creative platforms, performance analytics, scripting tools — and build light workflows that speed up concepting and briefing.
• Support Trybe with creative briefs and strategic direction.

Benefits

• Medical, dental, and vision coverage
• 401k match
• Equity in Mammoth Brands
• Flexible time off and working hours
• L&D stipend
• Sabbatical leave (4 weeks after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years)
• Paid parental leave (20 fully paid weeks off for birth, 16 fully paid weeks off for other paths to parenthood)
• Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
• Free products from our family of brands

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed