Junior Analyst (Freelance)

UNFOLD AgencyCulver City, CA
Remote

About The Position

Our Analytics team is seeking an Analyst / Junior Analyst to support social, content, and media performance reporting across client work. This role is ideal for someone early in their career who is excited by data, curious about audience behavior, and eager to grow their ability to turn performance trends into clear insights. You will help organize, clean, QA, and analyze datasets across platforms including TikTok, Instagram, YouTube, and X. The ideal candidate is detail-oriented, comfortable working in Excel or Google Sheets, and interested in understanding the drivers behind content and campaign performance. You will collaborate with strategists, creatives, and cross-functional teams to help make reporting accurate, useful, and easy to understand.

Requirements

  • Bachelor’s degree or equivalent practical experience in analytics, marketing, media, or a related field.
  • 0–3 years of experience in analytics, social media, media planning, or data strategy.
  • Internship, freelance, academic, or hands-on project experience is welcomed.
  • Basic understanding of major social platforms and performance metrics across TikTok, Instagram, YouTube, and X.
  • Growing proficiency in Microsoft Excel or Google Sheets.
  • Strong attention to detail and accuracy when working with data.
  • Interest in understanding content performance drivers and audience behavior.
  • Strong curiosity, a proactive mindset, and a willingness to ask thoughtful questions.
  • Ability to make data easy to understand through clear written and verbal storytelling.

Nice To Haves

  • Exposure to tools such as Sprout, Sprinklr, Tableau, or reporting dashboards is a plus.
  • Basic understanding of paid versus organic metrics is a plus.

Responsibilities

  • Organize, clean, and QA datasets to ensure reporting accuracy and consistency.
  • Maintain recurring trackers and reporting files across social and media campaigns.
  • Support dashboard updates and data pulls from internal and third-party tools.
  • Monitor social and content performance across TikTok, Instagram, YouTube, and X.
  • Identify basic trends, anomalies, and patterns in paid and organic results.
  • Help translate performance data into clear takeaways and actionable observations.
  • Review comment sections and conversations to surface audience sentiment and themes.
  • Support social listening efforts to identify reactions, trends, and content drivers.
  • Track how audiences engage with content and flag notable shifts in behavior.
  • Partner with strategists, creatives, and media teams to support integrated reporting.
  • Present findings in a clear, simple way that helps others understand performance.
  • Stay open to feedback and build skills across tools, platforms, and methodologies.
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