Jr. Internet Marketing Specialist

WebFX•Harrisburg, PA

2d•$50,000 - $53,000•Onsite

About The Position

WebFX is seeking an entry-level candidate for our Marketing team! Our ideal candidate has a bachelor's degree (or will soon have one!), a track record of strong academics, and is excited about all things marketing and client relationship-building. Related experience is awesome to have, but never required - we'll train you on everything you need to know. Don't stress if you don't have every experience listed - we hire for soft skills, and believe hard skills can be trained. If the job responsibilities sound interesting, and these traits sound like you, then we want to hear from you!

Requirements

A Bachelor's Degree: All majors welcome!
GPA: 3.4 or above
Prior experience working, in any field (for example: a part-time job, summer job, internship, etc)
Strong verbal and written communication skills
Customer service experience (in any industry)
Presentation skills
Analytical and research skills
You're interested in the web, and like keeping up with new technology
You're professional, dependable, and self-motivated
You take pride in your work and always strive for high-quality results
You work with urgency and enjoy getting things done
You're proactive when it comes to solving problems
You're a lifelong learner, and are always looking to stretch and grow your skills
You love thinking both creatively and analytically, and love using data to make decisions

Nice To Haves

Digital marketing experience
Copywriting for the web experience
Excel/Google Suite
Google Analytics
Basic HTML

Responsibilities

Communicate with Clients
Serve as the direct point of contact for a dedicated list of clients, providing them with industry advice and recommendations to help them achieve their goals
Build long-lasting relationships with your clients based on trust and rapport, and work to maintain our world-class retention rate
Plan and Execute Digital Marketing Strategies
Create and execute data-driven SEO strategies and optimizations for your clients
Build and manage PPC (think Google Ads!) campaigns and work to achieve positive results for clients
Plan content strategy and build outlines for our team of copywriters
Manage the planning and execution of CRO projects, and recommend CRO best practices for clients
Perform light editing in the backend of client websites to correct errors and implement content
Analyze Marketing Campaign Data
Analyze campaign performance data (In Google Analytics and RevenueCloudFX) and prepare monthly reports
Interpret web analytics, demographic data, market research, and buyer behaviors, and update strategies based on findings
Perform Marketing Research and Testing
Conduct industry research such as competitor analysis and keyword research
Perform A/B, website usability, and conversion rate testing to determine what works best for your client, and provide recommendations accordingly

Benefits

Opportunities to Learn and Train with Our Team
Initial "bootcamp" training program to learn foundational hard skills
Ongoing advanced training sessions from industry experts as you progress
Regular team Lunch-and-Learns in our on-site training amenities
A Place to Grow Your Career
All our Jr-level roles represent the first step on an upward promotional path within WebFX
Merit-based promotions are abundant for new team members who meet or exceed performance metrics
Regular 1-on-1 check-ins with a manager to support career growth
In-Person Experience Alongside Our Team of Industry Experts
This position is based fully in-office at our riverside campus in Harrisburg, PA, with opportunities for this to evolve as Fxers advance in their career tenure.
Flexible Schedule: Start your day between 8-10 am - when you do your best work ⏰
Insurance Coverage: Health, vision, dental, and supplemental insurance with multiple plans and options to choose from, including HSA and FSA options with contribution matching 🩺
100% Company 401k Matching: Up to 4% 💸
Work-Life Balance: Generous PTO, new parent support (and paw-ternity leave!) 👶🏿👶
Tech and Equipment: All technology & equipment provided - every FXer receives a tech set-up valued at ~$1500, plus a personal desk fund for any extra touches you want to add to your space! 🖥️
Health & Wellness: 24/7 on-site gym and an employee wellness program including a free FitBit, fitness challenges, and a Headspace account 👟
Office Perks: Complimentary coffee service by our on-site barista, tea bar, pet-friendly office spaces, casual dress code, surprise catered meals, and more ☕
Opportunities to Give Back: On top of charitable donation matching and local volunteer opportunities, our #FXBuilds program has positively impacted over 15,000 people around the world - and every individual FXer's work directly contributes🌍
...And So Much More! Home buyer program, profit sharing, personal desk fund, green commute benefits, and the opportunity to be part of a passionate, driven team where we pride ourselves on delivering high-quality work that makes a real-world impact for our clients🤝