Jr. Art Director

Frida•Miami, FL

10h•Hybrid

About The Position

Frida, founded in 2014 by CEO Chelsea Hirschhorn, aims to simplify the realities of parenting with a range of over 200 products, from fertility to baby care. The company addresses taboo topics in parenting and has grown to be a category leader, available in 50+ countries and thousands of U.S. stores. Frida has been recognized on TIME's 100 Most Influential Companies and Fast Company's Most Innovative Companies. The Junior Art Director will join the Marketing team to help shape the brand's visual presence across campaigns, content, and culture. This role involves partnering with the Sr. Art Director to develop campaign concepts, build visual worlds, and execute them through photography, video, and design. The ideal candidate has a strong visual storytelling point of view, particularly in photographic art direction, mood boarding, and translating ideas into compelling shot lists and on-set direction. The role requires both conceptual thinking and high-taste execution, adapting to various tones and aesthetics from premium campaigns to social-first content. The Junior Art Director will take creative ownership from concepting and social activations to directing shoots and guiding post-production, including retouching.

Requirements

Bachelor’s degree in Design, Advertising, or a related field
2–4 years of experience in a creative role (art direction, design, or related), with a strong portfolio demonstrating conceptual thinking and visual storytelling
Experience contributing to or leading aspects of photoshoots and/or video production, including concepting, mood boards, and shot list development
Strong understanding of photographic and video art direction, including composition, styling, casting, and visual storytelling
Ability to develop and communicate visual ideas clearly, from concept through execution
A strong point of view on taste and aesthetics, with the ability to flex across different visual styles depending on the needs of the project
Proficiency in Adobe Creative Suite, with strong skills in Photoshop (retouching, compositing, image-making) and Illustrator
Ability to translate ideas into tangible creative, using design and visual tools to help sell in concepts and bring them to life
Strong communication and presentation skills, with the ability to confidently articulate ideas to cross-functional teams and leadership
Ability to manage multiple projects simultaneously, prioritize effectively, and meet deadlines while maintaining a high level of craft
Detail-oriented with a strong eye for quality, consistency, and execution
Portfolio website required. We’re looking for well-crafted, thoughtfully presented work that clearly communicates both concept and execution.

Responsibilities

Concept and develop campaign ideas, creating visual territories and executions that help bring ideas to life and sell them through clearly and compellingly
Photoshoot development end-to-end, including concepting, mood board creation, shot list development, and on-set art direction across both photo and video
Partner with the Sr. Art Director to co-develop and execute creative across campaigns, activations, and social, contributing ideas and taking ownership where appropriate
Translate brand and business objectives into strong visual direction, ensuring all creative work is aligned with Frida’s voice, tone, and strategic goals
Contribute to social-first concepting, helping shape content that feels culturally relevant while maintaining a strong point of view on art direction and execution
Maintain and evolve Frida’s visual identity, ensuring consistency across photography, video, and design systems while pushing the brand forward
Guide post-production and retouching direction, ensuring final assets meet a high bar for quality, taste, and brand alignment
Bring ideas to life through hands-on execution when needed, with strong proficiency in Adobe Creative Suite—particularly Photoshop for compositing, retouching, and visual storytelling
Collaborate cross-functionally with brand, marketing, and production partners to ensure creative work is both strategically sound and effectively executed
Manage multiple projects simultaneously, owning timelines and deliverables while maintaining a high level of creative quality
Act as a creative partner across teams, helping connect brand, product, and marketing through strong visual thinking