Internet Sales Manager / Traffic Manager - North Point Volvo

Sonic AutomotiveAlpharetta, GA
$75,000 - $90,000Onsite

About The Position

The Internet Sales Manager is responsible for ensuring 100% Traffic Management Playbook compliance, owning in-store structure, and maintaining Sonic Brand KPI performance. This role involves working closely with dealership teammates and the Brand Traffic Management Director to identify strengths and opportunities, and to assist in executing plans to increase overall Traffic Management performance, dealership sales, and profitability. The position also collaborates with other management personnel, particularly in New and Used Vehicle Operations, to provide comprehensive analysis and serve as a well-rounded resource to assigned departments.

Requirements

  • Minimum 2 years of automotive retail management
  • Minimum 2 years training and development (store and/or corporate level)
  • Able to set priorities, multi-task, achieve goals and obtain buy-in
  • Ability to identify opportunities and create action plans to improve sales performance
  • Proficient in CDK CRM (Elead)
  • Exceptional communication skills, both written and verbal
  • Ability to establish and maintain strong internal and external relationships
  • Strong organizational and analytical skills, including: planning strategy, problem solving and root cause identification
  • Experience in developing strategies and communication
  • Experience in group facilitation, coaching and leading teams
  • Must be technology savvy and current on business trends
  • Must be adaptable to change
  • Proficient in Microsoft Word, Excel, PowerPoint, and Outlook

Responsibilities

  • Maintains a thorough understanding of Traffic Management
  • Assists store in identifying and addressing low performing areas in comparison to individual KPI’s, targets, and objectives
  • Partners with TMD’s and General Managers to implement action plans based on opportunities, and hold teams accountable to achieving defined objectives
  • Drives standardization of traffic management processes at the department level
  • Effectively communicates traffic management changes and enhancements to all applicable department teammates
  • Partners with TMD and eLead support team to resolve issues and complete requests
  • Outline precise growth plans in the department to achieve KPI’s, metrics, and awards
  • Perform monthly traffic management full audit.
  • Facilitates weekly internet traffic management meeting.
  • Mystery shops our competitors weekly as well as our own departments to ensure lead performance is handled with precision
  • Review call performance daily through CallRevu
  • Inspect website (mobile and desktop), check for accuracy and quality (i.e., specials, photos etc.)
  • Holds management and sales teammates accountable for achieving results and hitting KPI targets
  • Trains, coaches, mentors, and develops teammates where needed

Benefits

  • Medical
  • Dental
  • Vision
  • HSA
  • 401k
  • PTO
  • Special benefits to purchasing and leasing a car
  • Personal Automotive Concierge Service
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