Intern, Lifecycle Marketing (Summer 2026)

Chamberlain Group•Oak Brook, IL

About The Position

This internship focuses on the Lifecycle Marketing team at Chamberlain Group. The team has recently migrated to a new Customer Experience Platform and is looking for interns to leverage new capabilities to improve, optimize, and innovate across customer experience and channel capabilities. The internship offers opportunities to work on customer journey optimization, channel innovation, and process/AI improvements within owned lifecycle marketing channels (Email, SMS, Push Notifications). The overall summer objective is to support the Lifecycle Marketing team in growing channel revenue from these important owned marketing channels.

Requirements

Currently pursuing a Bachelor’s degree in business and/or Marketing
Data driven, innovative marketer
Marketing grounded in data

Nice To Haves

Prior lifecycle marketing, email or agency experience is ideal but not required.

Responsibilities

Driving customer journey development and continuous improvements
Create an audience centric content strategy and activation plan, orchestrate consumer journeys and messaging cadence, and drive a phased “crawl walk run” roadmap for continuous experience optimization
Monitor competition, benchmark performance and bring outside inspiration to build innovative new strategies and expand capabilities across lifecycle marketing channels
Support team in developing and executing crawl, walk, run marketing plans and customer journey integration points for newly launched SMS channel
Document & improve team operating processes
Seek, find and solve opportunities to leverage AI for team operating process opportunities & improvements
Drive collaboration/ connection points to other marketing and product teams
Define the consumer journey architecture for priority segments; map funnel stage intents, key touchpoints, and emotional/behavioral signals; prioritize journey gaps and testable hypotheses