Spring 2027 - Intern, Brand Marketing (Charlotte)

Excel Sports Management•Charlotte, NC
•Hybrid

About The Position

Excel Sports Management is hiring a paid Brand Marketing Intern for its Spring 2027 program in Charlotte. The internship runs from January 11 through May 6, 2027, and requires 24–29.9 hours of work per week. The program is hybrid, with interns expected to report to the Charlotte office approximately three days per week. Office hours are 9:00 a.m.–6:00 p.m. ET, Monday through Friday, or as agreed with the advisor; in-office days must be coordinated with the advisor’s schedule. Interns are responsible for their own transportation and housing. The intern will support the Brand Marketing team and its work across sponsorship marketing and activation initiatives for clients. The role provides exposure to client service, research, marketing events and appearances, sponsorship activations, contracts, pitching, and agency operations. Interns may also receive projects outside the Brand Marketing group and can learn about other divisions through semester lunch-and-learns. The position pays $15.00 per hour and is not eligible for sponsorship.

Requirements

  • Be available to work under 30 hours per week (the program expects 24–29.9 hours per week).
  • Be available to report to the Charlotte office approximately three days per week.
  • Have senior standing in college, having completed junior year of undergraduate study; or be enrolled in graduate school; or hold a bachelor’s or postgraduate degree.
  • Be available for the Spring 2027 program, January 11 through May 6, 2027.
  • Provide individual transportation and housing.

Responsibilities

  • Assist the Brand Marketing team with research and brainstorms to identify market opportunities for clients.
  • Assist with managing, uploading, and tracking client deliverables.
  • Support confidential client projects.
  • Learn and support the coordination and planning of client marketing events and appearances.
  • Learn about the negotiation and execution of marketing contracts and appearances.
  • Learn the process of pitching new brands and clients.
  • Support the development and maintenance of positive client relationships and enhanced partnerships.
  • Research and brainstorm sponsorship activation, hospitality, and marketing initiatives.
  • Develop ideas for event branding, collateral, and on-site materials.
  • Create planning and tracking tools and on-site materials, including rooming lists, confirmation documents, food and beverage schedules, and transportation manifests.
  • Conduct research and analysis and provide recommendations to build industry knowledge.
  • Support day-to-day management of Brand Marketing clients across sponsorship marketing and activation initiatives.
  • Facilitate and support daily client interactions among brand, property, and agency partners.
  • Support the development of creative platforms and consumer engagement activations for current and future client sponsorship opportunities.
  • Coordinate client-vendor relationships and activation deliverables.
  • Learn to create activation briefs, recaps, event itineraries, and staff plans.
  • Help plan and support client status calls, including scheduling, preparing agendas, and creating or maintaining status documents.
  • Support teammates in delivering strong client service and agency experiences.
  • Participate in learning opportunities with the Excel team and, occasionally, complete projects outside the Brand Marketing group.
  • Coordinate in-office days with the advisor’s schedule and report to the Charlotte office approximately three days per week.

Benefits

  • Paid internship opportunity
  • Access to the Excel team for industry advice and learning
  • Lunch-and-learn opportunities to learn about other areas of Excel
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