Integrated Marketing Manager

Expedia GroupWest Hollywood, CA
22h

About The Position

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. Why Join Us? To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us. Integrated Marketing Manager We create and deliver an aligned, dedicated marketing strategy to fuel each Expedia Group brand's success. Since our travelers interact with us through our brands, we have a brand focus in our marketing, while leveraging the scale and efficiency we’ve built in functional expertise. The Integrated Marketing team is responsible for owning the end-to-end brand strategy, planning, and execution of all key initiatives for Expedia, Hotels.com and Vrbo. In this role you will lead or support one or more key areas of the business, such as big brand moments, cultural or seasonal campaigns, regional initiatives (e.g. U.S. or Rest of World), or product and commercial go-to-market efforts and serve as a subject matter expert for Brand Expedia.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • 6+ years experience in a marketing brand or strategic management related role
  • Experienced in delivering data-driven brand strategies across marketing channels
  • Highly organized and able to juggle multiple projects, initiatives and competing priorities
  • Exceptional communication, presentation, and interpersonal abilities
  • Passion for innovation, creativity, and staying ahead of industry trends

Responsibilities

  • Strategy & Planning Collaborate with senior leadership to contribute to the integrated marketing strategy for your assigned area, guided by traveler insights, brand priorities, and business goals.
  • Work with cross-functional teams, including product marketing, media, and creative, to develop engaging campaign concepts and go-to-market plans.
  • Campaign Development & Execution Assist in the execution of brand campaigns, from major product launches to ongoing programs and local initiatives.
  • Manage creative and media assets daily, collaborating with internal teams and external agencies.
  • Ensure all creative work adheres to brand standards, reflects the brand’s tone of voice, and are effectively tailored for different channels and regions.
  • Collaboration & Influence Foster strong relationships with stakeholders across product, marketing, communications, and creative teams.
  • Keep project statuses updated and contribute to reports shared with leadership and cross-functional partners Support senior team members in the successful delivery of brand campaigns.
  • Performance & Insights Help track campaign performance by collaborating with analytics and media teams.
  • Utilize insights data to optimize campaigns and inform future strategies for continuous improvement.

Benefits

  • We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey.
  • Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program.
  • To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership.
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