Instrumentation Analyst

Rush Street Interactive

2d•$95,000 - $120,000•Remote

About The Position

The Instrumentation Analyst plays a critical role in establishing and maintaining standardized, scalable, and reliable client-side event tracking across RSI’s digital products. This role is responsible for translating tracking requirements into structured event specifications, enforcing instrumentation standards, and ensuring the quality and consistency of event data across web and mobile platforms. Working closely with Product, Engineering, Marketing, and Analytics stakeholders, the analyst owns the centralized event registry, validates implementations through QA processes, and enforces governance across all instrumentation efforts. By ensuring event data is accurately defined and consistently implemented, this role enables trustworthy downstream measurement, reporting, and data activation.

Requirements

Bachelor’s degree in Information Systems, Data Analytics, Product Management, Library Sciences, or a related field preferred, or equivalent relevant work experience.
3+ years in digital instrumentation, analytics implementation, QA, or data governance roles
2+ years of experience working with Product, Marketing, Engineering, or Analytics teams to define tracking requirements
Foundational understanding of event-driven tracking systems, data layers, and client-side instrumentation patterns
Experience validating event tracking in web and mobile environments, including debugging and monitoring tools
Experience maintaining event registries, taxonomies, and enforcing data collection standards
Exposure to tag management systems, analytics SDKs, and instrumentation workflows
Ability to identify inconsistencies in tracking and recommend structured solutions

Nice To Haves

Able to travel occasionally both domestically and internationally

Responsibilities

Define, document, and maintain standardized event tracking specifications, including naming conventions, payload structures, and parameter usage
Own and manage a centralized, version-controlled event registry across web and mobile platforms
Partner with Product, Marketing, and Analytics stakeholders to translate business requirements into structured tracking specifications
Collaborate with Engineering to support implementation, deployment, and validation of instrumentation across digital products
Validate event tracking through QA processes, monitoring, and debugging tools to ensure accuracy and completeness
Enforce governance standards related to taxonomy, required fields, naming conventions, and event consistency
Own instrumentation intake, prioritization, and change management processes for tracking requests
Identify and resolve inconsistencies, duplication, and gaps in event tracking across platforms
Support configuration and maintenance of tag management systems, analytics SDKs, and collection tools in alignment with platform standards
Maintain documentation and promote best practices to ensure consistent instrumentation across teams