The Insights Manager turns consumer, guest/shopper, cultural, and marketplace intelligence into clear recommendations that shape business decisions. The role partners with brand and commercial teams to identify growth opportunities, strengthen On-Premise and market-facing capabilities, and help scale emerging and mid-sized brands. It designs, synthesizes, and delivers primary and secondary research to influence strategic decisions, build frameworks and tools, and enhance capabilities in brand positioning, initiative development, optimization, measurement, brand health, and omni-channel shopper journeys. Using syndicated data, CRM and loyalty insights, social listening, cultural trends, and advanced analytics, the role identifies patterns, anticipates stakeholder questions, and connects insights to revenue growth, ROI, and customer value. The Insights Manager builds cross-functional partnerships, manages vendors and project resources, navigates competing priorities, and contributes within Agile teams. The role brings an experienced On-Premise perspective to translate guest, operator, channel, and market insights into actionable alcohol beverage opportunities across priority customers and subchannels. It also shares best practices, improves tools and frameworks, and brings the voice of the consumer and guest/shopper to engagements. This is a temporary role of approximately 12 months. The position must be based in Modesto, California, with three days per week onsite, or Dallas, Texas, with four days per week onsite. The role requires travel up to 25% of the time, plus travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events up to 5% of the time.
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Job Type
Full-time
Career Level
Senior
Education Level
High school or GED