Inside Sales Representative - Grocery + Convenience

Andrew Peller Ltd • Grimsby, ON

10d • Hybrid

About The Position

Andrew Peller Limited (APL) aims to be Canada’s #1 branded wine and craft beverage company, delivering exceptional brand experiences. As one of Canada's largest and oldest wine companies, APL offers a challenging and rewarding employment experience. This Inside Sales Representative role is unique, focusing on building relationships from the ground up rather than traditional sales. Supporting the Ontario market, the teammate will connect with new and existing customers, strengthen relationships, and drive territory growth through consistent outbound outreach. The position is primarily home-based with flexible, part-time hours, ideal for a self-motivated, outgoing individual energized by customer interaction. Initial onboarding may require one day a week from Grimsby or Oakville offices.

Requirements

• A natural ability and genuine enjoyment of talking to people—especially in outbound or cold call situations
• Comfort initiating conversations and building rapport quickly with new contacts
• Self-motivation and the ability to work independently in a remote environment
• Strong communication skills (written and verbal)
• Solid organization and time management skills with the ability to manage a flexible schedule
• Previous customer-facing or sales experience
• Basic proficiency with Microsoft Office tools (Excel, Word, PowerPoint)

Nice To Haves

• inside sales experience is an asset
• Interest in wine, hospitality, or relationship-driven industries is an asset

Responsibilities

• Proactively making outbound calls to new and existing customers to build relationships and drive engagement
• Developing and maintaining a consistent call plan to support territory growth
• Building a strong database of customer contacts and maintaining ongoing communication
• Supporting the Sales team by keeping customers informed, engaged, and supported
• Following up on inquiries, orders, and accounts to ensure a positive customer experience
• Identifying opportunities to expand distribution and strengthen presence within the territory
• Tracking daily activity, including calls, outcomes, and key insights
• Assisting with administrative sales support and participating in team meetings and initiatives
• Occasionally supporting sales events or in-market activities as needed

Benefits

• Hourly compensation aligned to part-time scope, opportunity to receive incentives for performance.
• Opportunity to build experience in sales, customer engagement, and the wine industry
• A collaborative and supportive team environment
• Accommodation for disabilities
• Equal Opportunity Employment (Diversity, Equity, Inclusion and Belonging)

What This Job Offers

• Job Type: Part-time
• Career Level: Entry Level
• Education Level: No Education Listed