Information and Education Specialist (SR-22)

County Of Maui•Maui County (various), HI

About The Position

Plans and executes a comprehensive public information program for a major operating department or agency, including educational and community relations activities. The role performs the full range of public relations and informational activities related to governmental functions and programs, along with other related duties as assigned. The specialist researches, evaluates, and communicates information about departmental or agency policies, programs, operations, projects, and accomplishments. The position develops and disseminates informational materials through appropriate media, maintains relationships with community organizations and media representatives, and supports public understanding and engagement.

Requirements

Education and experience substantially equivalent to graduation from an accredited college or university with a bachelor’s degree in journalism, communications, public administration, education, English, or a related field.
Two years of professional work experience in public relations, journalism, or public administration, including researching, organizing, and developing newsletters, brochures, websites, press releases, and other media informational materials.
Possession of a valid motor vehicle operator’s license equivalent to a State of Hawaii Type 3 license.
Knowledge of public relations principles and practices, publicity methods and media, and techniques for writing informational material and preparing and editing copy for printing.
Knowledge of designated Hawaii State and County government organization, functions, and operations; research and statistical methods; motivation and group dynamics; employee involvement strategies; and computer programs and software used for public information.
Ability to express ideas clearly and concisely orally and in writing; evaluate and present facts accurately; cooperate with employees and government officials; and communicate effectively with different segments of the public.
Ability to plan and execute informational programs; analyze management and organizational needs; organize and facilitate meetings; and work with staff to develop and implement strategic plans.
Ability to operate a personal computer, use graphic design and publishing software, operate camera equipment to produce camera-ready products, and travel throughout the County to meet with employees, community and business representatives, and members of the public.
Must meet health and physical condition standards necessary to perform the essential functions of the position, with or without reasonable accommodations.

Responsibilities

Plan and execute a comprehensive public information program, including educational and community relations activities.
Recommend and implement procedures for the department’s or agency’s public information program.
Conduct fact-finding studies and surveys; evaluate information and opinions; and prepare findings and recommendations for responses or presentations.
Research and prepare news releases, articles, advertising campaigns, scripts, and other communications about departmental or agency activities, operations, and plans.
Select media and methods for disseminating information; write news releases, articles, bulletins, notices, and radio announcement scripts.
Speak before government, business, and community organizations.
Meet with community organizations and interested residents to explain policies, programs, and operations; clarify policy decisions; and provide information on capital improvement projects, program design, and construction status.
Publicize departmental or agency activities and accomplishments to improve public understanding and support for program and project goals.
Plan informational material layout and design and arrange for printing, photographs, and other illustrative materials.
Assist with demonstrations and exhibits for public display.
Plan and develop video and PowerPoint presentations; develop and maintain social media sites and departmental or county websites.
Assist in preparing annual and special reports and newsletters.
Organize and coordinate participation in community projects and events to foster community relations.
Establish and maintain effective relationships with press, radio, and television executives and other business and community representatives.
Plan special events.
Perform other related duties as assigned.