Influencer Coordinator

Daviselen Advertising • Los Angeles, CA

1d • $70,000 - $85,000

About The Position

We are looking for an energetic, people-first Influencer Coordinator to join our Brand Communications team. This is not an entry-level role, but it is a place to grow—you will be mentored by senior strategists while owning real work across high-profile accounts including McDonald’s, Toyota, and others. If you live on social media, get excited about events and creator culture, and want to build a career at the intersection of marketing and digital storytelling, this role was designed for you.

You will support the day-to-day execution of influencer programs—sourcing creators, coordinating briefs, tracking performance, and keeping the operational engine running across accounts. You bring enthusiasm, attention to detail, and a genuine passion for social media and the creator economy.

Requirements

• 2–3 years of relevant experience in influencer marketing, social media, digital marketing, or a related field.
• Agency experience is a strong plus.
• Experience includes internships, freelance work, or in-house social media roles.
• Genuinely plugged into social media—not just professionally, but personally. You follow creators, understand platform trends, and can speak knowledgeably about what makes content work on TikTok versus Instagram versus YouTube.
• Some experience or demonstrated ability in identifying and vetting creators.
• Basic familiarity with paid social concepts (boosting, whitelisting, dark posting) is a plus.
• Comfort learning new software quickly is more important than specific platform knowledge.
• Must be able to travel 20–40% as needed. Travel is seasonal and may increase during key campaign periods, activations, or client events.
• Bachelor’s degree in Communications, Marketing, PR, or a related field preferred.
• Equivalent professional experience will also be considered.

Nice To Haves

• Agency experience is a strong plus.
• Basic familiarity with paid social concepts (boosting, whitelisting, dark posting) is a plus.
• Experience with any influencer marketing or sourcing platform (e.g., Sprout Influencer, Cohley, Lefty, or similar) is a plus—but not required.

Responsibilities

• Assist in the development and execution of influencer strategies that connect creator content to client goals.
• Develop a working familiarity with how paid social intersects with influencer content—including boosted posts, whitelisting, and dark posting. Support the team in pulling performance data and contributing to client-facing reports that track campaign impact and ROI.
• Identify and vet creators across TikTok, Instagram, and YouTube who align with client personas and brand safety standards.
• Support the end-to-end briefing process across client accounts, coordinating timelines, creator communications, and content approvals. Help manage varying cadences across accounts: Regional QSR (McDonald’s): High-cadence briefs supporting regional promotions and local market integration. Tier-2 Automotive (Toyota): Project-based briefs focused on dealership-level storytelling and lifestyle content. Other Clients: Additional accounts across varying sectors, with cadence determined by client needs.
• Keep the operational side of influencer programs running smoothly—including creator communications, contract coordination, talent payments, and platform management across tools such as Sprout Influencer, Cohley, Lefty, or similar.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level