Influence Manager, NYC (Contractor)

Born SocialNew York, NY
Hybrid

About The Position

We are Born Social, a social-first creative agency that brings brand building into the social era. We have a track record of delivering transformation for iconic brands like Guinness, Ford, and Barclays, led by our team of social natives and brand experts, underpinned by technology. Backed by the strength of a brilliant business that's proudly B-Corp certified, we're consistently recognized as one of the best places to work. Born Social is proud to be part of Croud. Together we are a global, full service media, creative and data agency. We operate as a unique scaled network of Intelligent, Creative Specialists, enabling us to deliver superior brand outcomes and unlock potential for our people, our clients and our communities. We celebrate different ideas, perspectives, and backgrounds here at Born Social. As an equal opportunities employer, we believe in the power of an inclusive and representative team. We welcome applications regardless of race, religion or belief, sex, gender identity, sexual orientation, age, political affiliation, family, or parental status. We don’t simply comply with the Equality Act, we go further and take pride in building a stronger and more creative work environment, committed to inclusion, diversity, and representation.

Requirements

  • Proven experience delivering creator-led campaigns and working with creators and their representatives, ideally from an agency environment.
  • Strong understanding of the current creator landscape, social media trends, and how brands can show up effectively across platforms.
  • Comfortable working with a wide range of people, from creators to internal teams, and able to handle fast-moving conversations with confidence and clarity.
  • Able to manage multiple moving parts, deadlines, approvals, and stakeholders across creator campaigns in a fast-paced social environment.
  • Passionate about brands, social media, and the way digital culture evolves — with a natural curiosity for what’s next.

Responsibilities

  • Source and vet creators for brand partnerships, ensuring their performance, audience demographics, and personality align with campaign objectives and brand strategy.
  • Develop clear and inspiring briefs for creators, helping translate brand direction into content opportunities that feel authentic and effective on social.
  • Manage communication with creators and talent agencies from the beginning of a partnership through to delivery, ensuring deadlines are met and relationships are nurtured throughout the process.
  • Work closely with internal teams to review creator content, manage feedback and edits, and ensure campaigns land at the right time for maximum impact.
  • Track creator performance, keep reporting tools up to date, and draw out learnings and insights to inform campaign reporting and future recommendations.
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