Industry Marketing Manager

Regal Rexnord•Milwaukee, WI

20h

About The Position

Position Overview: We are seeking a highly skilled and creative Industry Marketing Manager to support the promotion of our motors and drives product lines. This role will collaborate closely with Engineering, Product Management, and Sales to develop and execute compelling marketing content and campaigns that drive product awareness, customer engagement, and sales growth.

Requirements

Bachelor’s degree in Marketing, Communications, or a related field
7-10+ years of experience in B2B marketing communications, preferably in manufacturing, or industrial sectors
Strong writing, editing, and storytelling skills
Experience working cross-functionally with engineering and product teams
Proficiency in marketing tools such as Adobe Creative Suite, HubSpot, or similar platforms
Ability to manage multiple projects and deadlines in a fast-paced environment

Nice To Haves

Creative skills in photography and video development

Responsibilities

Develop and execute integrated marketing communications plans for new and commercial products.
Create high-impact content including product brochures, sell sheets, case studies, white papers, email campaigns, web content, videos, digital advertisements, and social media assets.
Collaborate with product managers and engineers to ensure marketing materials accurately reflect product features, benefits, and applications.
Support product launches with go-to-market strategies, promotional campaigns, and sales enablement tools.
Coordinate with internal teams to ensure brand consistency and timely delivery of assets.
Monitor campaign performance and customer engagement metrics to optimize future communications.
Stay current on agriculture, food and beverage, material handling and other industry trends, customer needs, and competitive positioning.