Incubation Specialist Bacardi

Fedway Associates•Bernards Township, NJ

4d•Onsite

About The Position

Fedway is New Jersey's leading wine and spirits distributor, servicing over 7,000 restaurants, clubs, taverns, and retail stores. We market products covering every category of the beverage alcohol industry and represent the world's leading distillers, wineries, and importers. Fedway Associates is seeking an Incubation Specialist Bacardi to join our Team. The Incubation Specialist Bacardi will manage and strengthen lasting relationships within a designated list of on and off-premise New Jersey accounts through effective planning, selling, merchandising, and communication, enabling the achievement of company and supplier objectives.

Requirements

Two (2) years of experience working in the Spirits or alcoholic beverage industry
Eligibility for Solicitor’s Permit required.
Valid driver’s license and ability to operate a motor vehicle required
Influential communicator with strong interpersonal skills. The ability to display excellent written and verbal communication skills while being relaxed, giving presentations in front of small groups of people, including Fedway executives, Brown Forman executives, vendors, and customers (internal and external) at all levels of an organization.
Organized, an independent thinker who can balance multiple priorities and is confident in your ability to conduct yourself ethically and professionally consistent with our company values.

Responsibilities

Conducts meetings with crucial NJ accounts to present the BF products and services. Understands the customer’s business processes, plans, needs, and critical success factors. Demonstrates an understanding of the competitive landscape through trends and data.
Determines specific needs of individual accounts by analyzing accounts and surveying for opportunities.
Establishes merchandising objectives relative to brand priority for each account by understanding company priorities and defining POS needs to the supplier.
Responsible for developing and executing promotional activations, programs, new distribution, menu placements, drink features, and educating customer staff on Bacardi focused items on achieving sales objectives.
Execute at key New Jersey events and participate where the opportunity fits our strategy, including executing national initiatives in the NJ market, which often occur in the evening or on weekends.
Supports sales representatives as a training and information resource by presenting and sharing account trends and brand knowledge.
Facilitate account visits and dinners for dignitaries and supplier representatives by scheduling and preparing accounts to meet the expectations of suppliers and management.
Prepares and delivers professional sales presentations to customers, balancing the company’s priorities and customers’ needs. This includes selling new products and promotions.
Conduct and execute off-premise/chain surveys and blitzes.
Track all activities and consistently submit activity reports to include KPI progress, account visits, training, wins, competitive activities, and special projects.
Obtains an appropriate distribution of supplier brands throughout the account base by presenting and selling based on the brands’ features and benefits.
Understands monthly company pricing and product programming information by reviewing and maintaining accurate and up-to-date records.
Understand competitive pricing and product programming by reviewing pricing schedules and surveying accounts.
Ensures maximum brand visibility within accounts by maintaining account standards determined by management and using practical and current point of sale materials when appropriate.
Educates account staff on priority brands by administering instructional staff training seminars.
Deliver year-over-year growth within the account list while meeting quarterly KPI’s within your NJ account universe.