Implementation Engineer, CRM & CDP Automation

CourtAvenue•Los Angeles, CA
•$90,000 - $110,000•Remote

About The Position

GTX Solutions, a CourtAvenue Company, is a boutique consulting firm that helps brands use customer data through customer data platforms (CDPs), real-time activation, personalization, and MarTech integrations. It leads data activation and delivery for enterprise CRM programs on Salesforce, including Marketing Cloud and Data 360, across email, SMS, and direct mail. Teams stabilize and modernize live, high-volume programs, improving journeys, decisioning, and measurement. The Implementation Engineer configures Salesforce Marketing Cloud and customer data platforms across client engagements. The role builds reliable journeys, automations, audience processes, and integrations that turn customer data into communications across channels. Working directly with clients, solution architects, and analytics implementation engineers, the engineer translates solution designs into working, tested, and documented configurations. This role supports multiple client engagements across industries and technology platforms. It requires close coordination with client marketing, technology, and data teams; occasional travel or on-site presence may be required. GTX Solutions is a remote-first firm with team members across the United States. Compensation is $90,000–$110,000 per year, with final compensation based on related experience and geography.

Requirements

  • At least 4 years of hands-on experience in marketing technology implementation, including substantial production experience with Salesforce Marketing Cloud.
  • Demonstrated personal experience building and troubleshooting Marketing Cloud journeys, automations, and audiences using Journey Builder, Automation Studio, Contact Builder, and data extensions.
  • Strong SQL and AMPscript skills for segmentation, validation, and personalization, plus working JavaScript skills for platform scripting, transformations, or integrations.
  • Experience configuring at least one enterprise CDP, including customer profiles, identity resolution, segmentation, and activation.
  • Experience connecting customer data sources or CDP audiences to Salesforce Marketing Cloud.
  • Experience with REST APIs, authentication, JSON payloads, and scheduled data integrations, using tools such as Postman.
  • Understanding of analytics events, data layers, and tagging, including their impact on downstream profiles and activation.
  • Practical experience implementing consent, communication preferences, and suppression rules.
  • Experience working directly with client technical and business stakeholders, with clear documentation and troubleshooting skills.

Nice To Haves

  • Hands-on Salesforce Data 360/Data Cloud experience.
  • Salesforce Marketing Cloud Developer, Marketing Cloud Consultant, or Data Cloud certifications.
  • Experience with SSJS, custom journey activities, and API-triggered communications.
  • Experience with email deliverability, IP warming, and sender reputation troubleshooting.
  • Deeper analytics implementation, tag management, or server-side collection experience.
  • Experience with Snowflake, BigQuery, or Python.
  • Automotive, OEM, or dealer-network CRM experience.
  • Background in MarTech consulting or agency delivery.

Responsibilities

  • Build and maintain Salesforce Marketing Cloud journeys and automations using Journey Builder, Automation Studio, Contact Builder, and data extensions.
  • Write SQL, AMPscript, and platform scripts for audience preparation, personalization, suppression, and recurring campaign processes.
  • Implement journey entry, exit, re-entry, eligibility, prioritization, and frequency rules.
  • Configure CDP ingestion, attributes, identity rules, segments, and activation into Marketing Cloud and other destinations.
  • Build and troubleshoot integrations using REST and SOAP APIs, Marketing Cloud Connect, connectors, and scheduled file transfers.
  • Validate subscriber and contact identifiers, field mappings, audience counts, consent, and suppression across connected platforms.
  • Support reliable email and SMS execution and integrations with direct mail providers.
  • Investigate failed automations, incomplete imports, incorrect personalization, audience discrepancies, and journey execution issues.
  • Partner with analytics and tagging engineers to validate how behavioral events update customer profiles, qualify audiences, and trigger communications.
  • Work directly with client marketing, CRM, and data teams to clarify requirements, explain issues, and guide implementation.
  • Document configurations, dependencies, QA results, deployment procedures, and operational runbooks.
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