ICBA MEMBER RELATIONS - ASSOCIATE, BUSINESS DEVELOPMENT & ENGAGEMENT

ICBA/TCM BankWashington, DC
9d$60,000Hybrid

About The Position

The Associate, Business Development & Engagement plays a critical role in expanding the association’s reach and impact by identifying and engaging prospective non-member banks. This role is responsible for initiating outreach to non-member institutions, cultivating interest, and scheduling qualified meetings for the Member Relations Officers (MROs) in each region. In addition to prospecting, the Associate will provide overflow and supplemental support to the Directors in the Member Relations department by engaging with existing member banks as needed. This hybrid position is open to applicants in Minnesota and Washington, DC.

Requirements

  • High school diploma required, college degree preferred.
  • Minimum 2 years of relevant sales experience required.
  • Strong written and verbal communication skills.
  • Comfort with high volume outreach (30–50 attempts per day).
  • Ability to manage multiple priorities with accuracy and attention to detail.
  • CRM and data entry proficiency.
  • Strong research and analytical capabilities.
  • Proactive, organized, and resourceful approach to problem-solving.
  • Ability to collaborate effectively across teams.

Nice To Haves

  • Experience in business development, membership, sales support, or financial services preferred.
  • Understanding of community banking or trade association environments is preferred.

Responsibilities

  • Partner closely with Sales, Marketing, and Member Relations teams to build and sustain a strong pipeline of prospective member banks.
  • Conduct 30–50 business development outreach attempts per day to nonmember targets, through cold and warm calls, personalized emails, LinkedIn outreach, letters and mailings, and other creative channels.
  • Schedule 10–20 introductory and follow‑up meetings per month for Member Relationship Officers (MROs).
  • After securing a meeting, conduct due‑diligence research on the bank and prepare materials and insights to support MROs in advance of the meeting.
  • Provide updates on market trends, prospect behavior, and engagement insights to support data driven membership growth strategies.
  • Document all interactions in CRM.
  • Assist in coordinating non‑member‑specific events, webinars, and roundtables, designed to engage prospective banks, providing support for pre‑event planning, communications, tracking, and post‑event follow‑up.
  • Conduct outreach to all nonmembers attending MRO conferences or conventions, with the goal of scheduling onsite meetings between the MRO and the banker.
  • Support retention initiatives and assist with targeted outreach campaigns promoting relevant ICBA programs, services, and resources.
  • Gather member feedback to help evaluate satisfaction, understand risks, and identify opportunities for improvement.
  • Conduct ongoing competitive intelligence on other associations including—American Bankers Association (ABA), Consumer Bankers Association (CBA), and the Mid-Size Bank Coalition of America (MBCA).
  • Monitor competitors’ offerings, value propositions, member engagement strategies, and messaging.
  • Prepare summaries and insights that help inform internal decision-making and refine ICBA’s competitive positioning.
  • Clearly articulate how ICBA membership strengthens community banks and support consistent, mission‑aligned messaging across all outreach and engagement efforts.
  • Represent ICBA in a manner aligned with its core values of Caring, Collaborative, and Connected.

Benefits

  • ICBA offers competitive compensation and benefits and is headquartered in the nation’s capital.
  • The target base salary range for this role is currently $60,000 plus quarterly commissions based on lead generation.
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