Moncrief Heating and Air - HVAC Sales Manager

ACE HardwareAlpharetta, GA
$120,000 - $130,000Onsite

About The Position

Moncrief Heating & Air Conditioning, the oldest HVAC company in Atlanta (serving since 1898) and now part of the Ace Hardware Home Services family, is seeking an HVAC Sales Manager. This role is responsible for leading the Sales team, driving revenue growth, improving operational performance, and ensuring an outstanding customer experience. The Sales Manager will oversee department strategy, KPI performance, workflow improvements, vendor relationships, project execution, and team development to meet revenue, profitability, quality, and customer satisfaction goals.

Requirements

  • At least 8-10 years experience required in sales leadership
  • At least 5 years experience in sales leadership if experience is based in home service industry (HVAC, plumbing, electrical, etc.)
  • Strong communication skills with the ability to work cross-functionally with Sales, Installation, Marketing, Parts, Field Supervisors, vendors, suppliers, and leadership.
  • Ability to manage multiple priorities, resolve escalated customer concerns, and support teams through changing business needs.
  • Strong understanding of process improvement, workflow development, team accountability, and vendor relationship management.
  • Ability to support pricing, forecasting, compensation planning, equipment selection, and department-level strategic planning.
  • A valid driver's license with at least 3 years of US driving experience is required, as well as ability to meet company driving requirements.
  • This position is not eligible for employment visa sponsorship now or in the future.

Nice To Haves

  • Experience with home service industry is preferred
  • Experience with in-home sales preferred
  • Experience with ServiceTitan, Sales Builder Pro, CRM tools, reporting systems, or similar platforms preferred.

Responsibilities

  • Lead the sales department by overseeing KPIs, sales performance, workflow innovation, process improvements, and key vendor relationships.
  • Track, report, and analyze weekly, monthly, and annual KPIs, including close percentages, gross profit percentages, leads generated, leads ran, average contract price, revenue per lead, and total contracts sold.
  • Develop and manage goals, KPIs, expectations, and performance outcomes for Comfort Consultants and other team members.
  • Recruit, hire, develop, coach, and evaluate team members while identifying training needs, development opportunities, and bench strength across assigned departments.
  • Create and support effective sales training programs, retention strategies, career paths, cross-training opportunities, and recognition programs. In-field training and visitation is expected.
  • Partner with Marketing to align lead generation, budget needs, campaign performance, and marketing ROI with sales goals.
  • Communicate project, inventory, staffing, and capacity updates to appropriate team members to support accurate planning and customer expectations.
  • Resolve escalated customer concerns by taking ownership of customer needs, conducting site visits when needed, and ensuring issues are addressed to the customer’s satisfaction.
  • Maintain and build relationships with external Account Representatives, Territory Managers, suppliers, and other vendor partners to stay informed on inventory, rebates, promotions, equipment features, and warranty issues.
  • Oversee State and Federal Rebate Programs and provide team members with resources to communicate rebate policies and complete rebate paperwork accurately.
  • Support system and technology adoption, including ServiceTitan and Sales Builder Pro, to improve workflows, reporting visibility, sales processes, and day-to-day operations.
  • Define and support go-to-market pricing, compensation plans, equipment selection, job costing, forecasting, and annual operating planning for assigned departments.
  • Participate in manager meetings, share department updates, troubleshoot business needs, and support strategic planning across the leadership team.

Benefits

  • Incentive/Commission/Bonus opportunities
  • 401(k) retirement savings plan with matching company contributions
  • Comprehensive health coverage (medical, dental, vision)
  • Company paid short-term disability
  • Company paid long-term disability
  • Life insurance benefits for you and your dependents
  • Warehouse Merchandise Discount
  • Paid time off
  • Paid holidays
  • Career Growth & opportunities within several channels (Plumbing, Heating, Cooling, Electrical, Handyman, Customer Service and others)
  • Robust Employee Assistance Program
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