Home Health Marketer

Human Touch Home Health•Fredericksburg, VA

About The Position

Home Health Care Marketer – 3+ Years Experience Required Fredericksburg, VA & Surrounding Areas Competitive Rate| Mileage Reimbursement Human Touch Home Health is seeking an experienced Home Health Care Marketer to drive census growth and build strong referral partnerships throughout Fredericksburg and surrounding communities. If you thrive on relationship-building, strategic outreach, and growing territory this is your opportunity to make real impact. About Us For over 27 years, Human Touch Home Health has delivered high-quality skilled and non-skilled services across Virginia and neighboring states. We are committed to clinical excellence, strong community partnerships, and sustainable growth. Why Join Human Touch? Competitive base compensation Performance-based incentive opportunities Mileage reimbursement Medical, dental & vision (Full-time eligible) PTO & paid holidays (Full-time eligible) Employee Assistance Program (EAP) Aflac supplemental coverage Direct deposit Leadership that supports growth strategy

Requirements

Minimum 3 years of home health marketing experience (required)
Proven track record of growing census and referral networks
Strong understanding of Medicare home health guidelines
Excellent communication and relationship-building skills
Self-motivated, goal-driven mindset
Valid driver’s license & reliable transportation

Responsibilities

Develop and execute strategic marketing plans to grow referrals
Build and maintain relationships with hospitals, physicians, SNFs, assisted living communities, and case managers
Identify new referral sources and expand territory reach
Conduct in-person sales calls and community outreach
Track referral activity and maintain CRM documentation
Collaborate with clinical and intake teams to ensure smooth transitions of care
Meet and exceed monthly census growth goals