Home Health Account Executive Weekends

Well Care Health•Raleigh, NC
•Onsite

About The Position

This role is responsible for arranging the transition of patients from facilities to Well Care, implementing the sales and marketing plan in a designated region, and achieving or exceeding budgeted admission levels. The position involves identifying new referral sources, developing relationships, increasing public awareness, and representing the agency in community events. The Account Executive will also provide direct education on home health services and serve as a staff resource.

Requirements

  • HS Diploma.
  • One year marketing experience preferred.
  • Prior experiences encompassing customer service, community relations or physician relations would be advantageous.
  • Current knowledge of home health practice and Medicare coverage guidelines preferred.
  • Ability to speak clearly and effectively before small and large groups.
  • Ability to communicate, both orally and in writing, and be literate in the English language.
  • Hand/eye coordination to drive automobile, must be able to write, use the telephone and read.
  • Must possess excellent oral communication and effective listening skills.
  • Ability to develop and maintain working relationships with patients, staff, and the public.
  • Ability to sit/stand for extended periods of time.
  • Must be able to stoop, bend, sit, drive an automobile, and withstand extreme temperature changes.
  • Working knowledge of Medicare/Medicaid guidelines and ability to interpret, agency, state, and federal regulations.
  • Ability to deal effectively with stressful situations.
  • Ability to organize and prioritize, learn new skills and techniques in patient care delivery.
  • Able to learn and use supportive services.
  • Must be able to see, hear, and speak to effectively communicate.
  • Valid North Carolina driver’s license and an operational vehicle.

Nice To Haves

  • Associate or bachelor’s degree preferred.
  • LPN or RN license preferred.

Responsibilities

  • Arrange for transition of patients from facilities to Well Care.
  • Implement the sales and marketing plan in their designated region.
  • Participate in the development of the sales and marketing plan.
  • Achieve or exceed budgeted level of admissions in all programs.
  • Identify new sources of referrals and opportunities in the territory.
  • Develop relationships with referral sources.
  • Increase public awareness of the agency.
  • Represent the agency in community events.
  • Work with Account Executive (AE) to provide effective service to referral sources.
  • Provide direct education regarding home health services to referral sources, physicians, and the community.
  • Serve as a resource for staff.
  • Works closely with AEs assigned to top target hospital accounts on Friday to ensure proper hand off on pending referrals and increase visibility for weekend referrals.
  • Make rounds at local top target hospital accounts on Saturday and Sunday to increase visibility on weekends, make welcome visits to new referrals, and check in on all hospitalized patients over the weekend.
  • Provide completed new referral packets for all weekend referrals in assigned territory.
  • Update transfer log 2x per day to ensure accurate tracking of pending referrals and hospitalized patients.
  • Assist with pending reports by calling patients unable to be reached during normal operating hours to help increase admissions and conversion rates.
  • Alert hospital of Well Care patients who are admitted to the hospital over the weekend to ensure proper follow-up and retention of current patients.
  • Make welcome calls for all weekend referrals.
  • Verify PCP for all weekend referrals.
  • Take all BD/Referral related calls for the weekend for assigned branch.
  • Attend morning Huddle calls on Monday and Friday.
  • Be available for FCR with sales managers on Friday or Monday.
  • Attend any in-person sales meetings scheduled on Friday or Monday.
  • Provide coverage for PTO scheduled on Friday or Monday in assigned territory.
  • Increase public awareness of the agency.
  • Cultivate referral sources, build, and develop relationships, identify needs, and develop strategies to meet needs of the territory.
  • Represents the agency at community events, fairs, expos, and agency sponsored events.
  • Educates the referral sources and general public on agency services via presentations, visits to organizations, group meetings and direct mailings.
  • Works with Account Executive to maintain effective, productive relationships with territory referral sources.
  • Works with referral sources to maintain communication, solve problems, identify needs.
  • Demonstrates a current working knowledge of Medicare, Medicaid, and other payor guidelines.
  • Assists in educating others in those guidelines.
  • Increases active client count, hours of home health services and number of patient admissions.
  • Assists with the development and implementation of the Marketing and Sales plan for the territory.
  • Responds to referral sources for home health coordination for patients to be discharged to the agency and ensures safe discharge.
  • Collects all necessary clinical and demographic information, meets with the patient and/or family to make arrangements, coordinates with agency staff to facilitate admission.
  • Develops and maintains referral contact lists.
  • Informs case managers/discharge planners of agency’s patients’ admissions to their facilities.
  • Keeps Account Executive informed on a regular basis of information about referral sources – problems, staff changes, needs, etc.
  • Achieves territory admission goals, in conjunction with Account Executive assigned for that territory.
  • Responds to emails and voicemails within 2 hours time.
  • Proactively scheduling and reporting a minimum number of sales calls, lead generation activities and educational activities per week.
  • Actively participating in weekly feedback reporting to Regional Director Sales and Business Development team.
  • Attend bi-weekly or monthly Business Development team meetings, calls, training and/or events.
  • Reporting to work on time and returning promptly from errands, breaks, and meals.
  • Managing personal work schedule and time off to promote smooth agency operations.
  • Assisting other team members to ensure completion of all work assignments.
  • Cross training with Intake and other marketing team members.
  • Demonstrating flexibility with changing workload/assignments.
  • Demonstrates positive interpersonal relations in dealing with all members of the team.
  • Effectively demonstrates the mission, vision, and values of the agency on a daily basis.
  • Responding to all customers in a courteous, sensitive, and respectful manner.
  • Communicates daily with department staff and clinical staff to provide information regarding the status of pending new admissions.
  • Maintains confidentiality in all professional areas and considers the needs of clients and their families, other employees, physicians, visitors, and all members of the community in an informative, courteous, and compassionate manner.
  • Complies with the Well Care HIPAA Policies and Procedures.
  • Managing stress and personal feelings without a negative impact on the team.
  • Completing the review period without any formal disciplinary action.
  • Presenting a clean and neat appearance in personal attire and one’s work area.
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