We help Marketing teams understand what’s really driving growth and decide where to invest next through advanced measurement, experimentation, and scenario planning. Marketing teams spend $1.5 trillion a year on various channels and programs. And yet most of those capital allocation decisions are guided by gut feel, broken attribution, and backward-looking metrics. Paramark helps them optimize spend across all their channels and programs. There are proven scientific ways to do this, but they are poorly understood and practiced by only a tiny fraction of teams. Companies waste millions on campaigns that don’t work, while failing to invest in critical long-term initiatives whose impact is harder to measure. Most are sorely lacking in both measurement and experimentation capability. We’re fixing this by creating a system of action that teams will use to understand, to forecast the impact of their investments, and to experiment with new ideas. The opportunity is huge: 100k+ mid-market businesses worldwide, spending $1.5T on marketing annually, with a large chunk of that going to waste. Our target customer spends between $10M and $100M+ on Marketing annually. We founded the company in 2023 and have strong traction. Our customers include both consumer and business brands liek Square, Chime, Ramp, Rippling, Toast, Speak, and more. We work 3-5 days a week from our office in San Francisco. We truly believe the best results come from in-person collaboration, but we also want to strike the right balance and give everyone the flexibility they need to enjoy life outside of the office. Our existing team respects the need to not have work be your life, but understands the importance of scaling a new business in a collaborative environment. We’ve raised $8M from Greylock and several CXO-level advisors and angels from companies like Open AI, Dropbox, Salesforce, Asana, and P&G.
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Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed