Head of Rental & Leasing

Geotab•Atlanta, GA
•Hybrid

About The Position

Geotab is seeking a Head of Rental & Leasing who will own the end-to-end commercial success of Geotab's Rental and Leasing segment across Car Rental and Leasing, Truck Rental and Leasing, and Equipment Rental. This leader will build segment expertise, shape product strategy, package Geotab's solutions for a distinct customer base, and drive go-to-market execution through Geotab's partner channels. The role involves defining and executing the product, go-to-market, and commercial strategy for Geotab's Rental and Leasing segment. This includes developing a focused roadmap, making build, buy, and partner decisions, and expanding market share, pipeline, revenue retention, and commercial outcomes. The Head of Rental & Leasing will also lead annual planning for product strategy, roadmap, headcount, budget, and OKR input, while tracking performance and surfacing risks and opportunities to board leadership. Collaboration with customers, industry associations, channel partners, Sales, Business Development, Marketing, Solutions Engineering, Global Enablement, and product domain teams is essential. This role serves as the authoritative voice of the segment within Geotab's global product organization, ensuring specialized customer needs and market dynamics are reflected in product planning and solution roadmaps. Additionally, the role involves leading a cross-functional team of product managers, developers, designers, and other specialists, providing coaching, mentorship, career development, and performance support.

Requirements

  • 10+ years of experience in a product or go-to-market role within the rental and leasing, fleet management, or commercial vehicle industry, including 3+ years with accountability for revenue or commercial outcomes and product development responsibilities.
  • 5+ years of leadership experience, including experience leading product development teams and 3+ years working with senior leadership in cross-functional commercial or product roles.
  • Deep knowledge of vehicle rental and leasing business models, fleet management practices, telematics adoption patterns, and customer pain points across car rental, truck leasing, and equipment rental.
  • Strong commercial, product development, go-to-market, partner management, and market development acumen, with the ability to build relationships and drive market share growth.
  • Proven ability to lead across functions and influence without direct authority, partnering effectively with Product, Development, Design, Sales, Business Development, Marketing, Solutions Engineering, and Enablement teams.
  • Excellent stakeholder management, written and verbal communication, analytical, and business planning skills, including experience defining and tracking revenue metrics, commercial KPIs, and market share indicators.
  • Bachelor's degree in Business, Engineering, or a related field, or an equivalent combination of education and related work experience.

Nice To Haves

  • Relevant fleet management, automotive, commercial vehicle, or general management certifications are an asset.

Responsibilities

  • Own the product, go-to-market strategy, roadmap, and execution for Geotab's Rental and Leasing segment, with accountability for market share, pipeline growth, revenue retention, and commercial performance.
  • Develop and maintain deep expertise across Car Rental and Leasing, Truck Rental and Leasing, and Equipment Rental, translating operator needs and adoption drivers into differentiated product strategy, positioning, and packaging.
  • Build trusted relationships with enterprise operators, customers, industry associations, channel partners, and sales teams to establish feedback loops and strengthen Geotab's market credibility.
  • Make principled build, buy, and partner decisions by leveraging Geotab's platform, solution building blocks, and Marketplace ecosystem wherever possible.
  • Serve as the authoritative advocate for rental and leasing customers across product domains, identifying capability gaps and coordinating roadmap, enablement, and solution development.
  • Lead a coordinated cross-channel go-to-market motion with Marketing, Business Development, Solutions Engineering, Global Enablement, Sales, and external partners.
  • Build and develop a high-trust, high-accountability cross-functional team while leading annual planning, investment prioritization, KPI reporting, and change adoption.

Benefits

  • Flex working arrangements
  • Home office reimbursement program
  • Baby bonus & parental leave top up program
  • Online learning and networking opportunities
  • Electric vehicle purchase incentive program
  • Competitive medical and dental benefits
  • Retirement savings program
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