Head of Portfolio Marketing

Anthropic•San Francisco, CA

8h•Hybrid

About The Position

As Head of Portfolio Marketing at Anthropic, you will own the strategic storytelling that defines how we communicate Claude's capabilities, Anthropic's mission, and the transformative potential of safe AI to enterprise customers and the broader market. You will lead a small team crafting keynote presentations, executive briefings content, and core narratives that shape how leaders, customers, and industry stakeholders understand what we're building and why it matters for the future of AI. This role goes beyond traditional messaging—you will set the standard for how we position ourselves in the enterprise AI market while ensuring our narratives reflect Anthropic's commitment to developing AI systems that are safe, steerable, and beneficial. You will be responsible for translating complex AI capabilities into compelling stories that resonate with enterprise buyers and accelerate our go-to-market success.

Requirements

12+ years of experience in product marketing, solutions marketing, or portfolio marketing at enterprise B2B technology companies
A blend experience working for technology startups and publicly scaled technology companies is strongly preferred
Proven track record of crafting executive-level presentations and go-to-market narratives that drive measurable business impact
Deep understanding of enterprise buyer journeys and how strategic narratives accelerate complex sales cycles
Exceptional written and verbal communication skills with the ability to make complex technical concepts accessible and compelling
Experience working effectively with senior stakeholders and the judgment to provide strategic messaging counsel, including when to respectfully challenge existing approaches
Strong collaborative skills with experience rallying cross-functional teams around shared messaging without formal reporting authority
Strategic mindset combined with hands-on execution capabilities—comfortable developing high-level narrative strategy while also crafting specific presentation content
Bachelor’s degree or an equivalent combination of education, training, and/or experience
A field relevant to the role as demonstrated through coursework, training, or professional experience

Nice To Haves

Experience in AI/ML, enterprise software, or other cutting-edge technology markets
Background working with highly regulated industries where trust, safety, and compliance messaging is critical
Track record of successful competitive positioning in crowded, rapidly evolving markets
Experience developing narratives for developer audiences as well as traditional enterprise buyers
Understanding of AI safety principles and the ability to communicate complex technical safeguards in business terms
Experience with account-based marketing and supporting enterprise sales processes
Background in crisis communications or managing sensitive messaging situations

Responsibilities

Lead a small of team of product marketers responsible for positioning, messaging, and executive marketing
Develop and own executive narratives: Create high-impact keynote presentations, executive briefings, and strategic messaging that articulate Anthropic's vision, competitive differentiation, and unique value proposition in the enterprise AI market
Craft compelling customer transformation stories: Collaborate with enterprise customers to develop and showcase their AI transformation journeys in ways that inspire prospects, validate our approach, and demonstrate real-world impact
Own competitive positioning and messaging: Translate sophisticated AI capabilities and safety features into clear, compelling messages that sales teams and executives can effectively use to differentiate and win deals
Drive cross-functional GTM alignment: Partner closely with product marketing, sales enablement, corporate communications, and executive leadership to ensure cohesive narratives across product launches, industry events, and customer engagements
Lead narrative development without formal authority: Rally cross-functional teams around shared messaging frameworks through storytelling excellence, strategic influence, and collaborative leadership
Ensure message consistency and quality: Establish standards and processes for narrative development that maintain consistency while enabling teams to adapt messaging for different audiences and contexts
Support major company milestones: Lead narrative development for significant announcements, funding rounds, partnership launches, and other strategic moments