Head of Paid Media
About The Position
We are seeking a Senior Director to build and scale Paid Media at ZoomInfo. This leader will take our strong B2B foundation and elevate it with a consumer-grade growth mindset inclusive of rapid experimentation, creative rigor, audience-first activation, and operational excellence. This is a builder role. You will establish the operating system for how paid channels run, drive significantly higher testing velocity, and transform how we execute performance marketing in a modern, iterative, high-output way. If you love fast cycles, love learning from data, and know how to push channel teams to think like B2C growth operators, this role is for you.
Requirements
- 8–12+ years in Paid Media, Performance Marketing, Growth Marketing, or Acquisition
- Proven ability to build high-velocity testing systems and drive rapid experimentation
- Deep channel mastery with a creative sensibility and performance mindset
- Experience building frameworks, processes, and centralized standards
- Experience across both B2B and B2C environments strongly preferred
- Comfort leading in fast-paced, dynamic environments and influencing cross-functional partners
Responsibilities
- Paid Media Strategy & Execution
- Experimentation & Testing Velocity
- Paid Media Frameworks
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
Number of Employees
501-1,000 employees
