Head of Marketing

FieldAI•Irvine, CA

12d•$70,000 - $300,000•Onsite

About The Position

We are looking for a Head of Marketing to own Field AI’s end to end marketing, brand, and narrative execution across customers, investors, and the broader ecosystem. This is a senior leadership role responsible for translating real product capability, deployments, and data advantage into a clear, credible, and repeatable market presence. You will own how Field AI is positioned, how our story is told, and how that story converts into revenue, credibility, and category leadership. This role sits at the intersection of go to market, product marketing, brand, PR, and investor narrative. You will work closely with leadership, product, sales, and external partners to ensure that everything we put into the market is accurate, provable, and amplified through the right channels at the right time.

Requirements

Proven experience leading marketing, brand, or narrative at a high growth technology company
Strong track record owning company level positioning and category narrative
Ability to translate complex technical systems into clear, credible, and defensible messaging
Experience building marketing that supports revenue and GTM rather than vanity metrics
Excellent editorial judgment and high standards for evidence and proof
Experience working closely with product, engineering, sales, and executive teams
Comfortable owning external communications, PR, and executive readiness
Strong written, visual, and verbal communication skills

Nice To Haves

Experience in AI, robotics, autonomy, or deeply technical infrastructure products
Experience shaping or winning a category rather than following one
Strong point of view on credibility versus hype in frontier technology markets
Experience building brand and marketing systems from first principles
Comfort operating in fast scaling, ambiguous environments with high ownership
Experience managing agencies, production partners, and external amplification
Ability to balance growth, demand generation, and narrative integrity without compromise

Responsibilities

Own customer facing marketing that directly supports revenue, pipeline, and deployment velocity
Define and execute Field AI’s event and exhibition strategy tied explicitly to GTM objectives
Own product marketing materials for events and customer engagement including brochures, demos, and visual explainers
Own website positioning and product marketing content with a focus on clarity, proof, and conversion
Build post deployment customer enablement assets including operations manuals, onboarding flows, and training content
Develop QR based and video based customer education including YouTube and private content libraries
Own customer site videos that document deployments, use cases, and real world performance
Storyboard and produce high quality case study and capability videos grounded in real deployments
Define how Field AI’s capabilities are shown visually and narratively to maximize credibility
Design distribution strategies across social, owned channels, and partner amplification
Monitor competitors and partners across social and public channels and ensure Field AI’s advantages are clearly and consistently highlighted
Ensure Field AI is talked about correctly and credibly even when we are not in the room
Own Field AI’s brand system including website, visual identity, logos, and core creative assets
Define and enforce brand voice, tone, and visual consistency across all touchpoints
Ensure brand reflects Field AI’s technical maturity, deployment reality, and long term ambition
Partner with product and engineering to ensure creative work is grounded in what the system truly does
Own PR strategy and messaging while working with external agencies where appropriate
Ensure press coverage reflects real capabilities, deployments, and momentum
Prepare executives for media, public appearances, and external communications
Own news flow, announcements, and external narrative timing
Ensure Field AI is consistently positioned around three core pillars: Safety and deployability at scale, General purpose autonomy across robots, tasks, and environments, Cost affordable and effortless deployment with no maps, no GPS, no connectivity, and minimal human supervision
Create the right market buzz so that investors, customers, and partners independently articulate the following about Field AI: Field AI is the category winner and clearly ahead of competitors, Field AI is the most general purpose autonomy platform with the largest TAM, Field AI has the most real deployments and is scaling faster than anyone else, Field AI has the largest and most defensible real world data advantage, Field AI can deploy on low cost hardware and access a much broader market with superior margins, Field AI has a uniquely strong and cohesive world class team, Field AI is firmly in product mode with real systems deployed and scaling