Head of Marketing - Steven.com

FlightStoryLos Angeles, CA
Onsite

About The Position

The mission of the Head of Marketing at Steven.com is to establish Steven.com as the definitive brand in the creator economy by developing the world's most effective B2B/B2C content engine in the industry. This role involves building and launching a clear, compelling brand system, including positioning, narrative, tone, and visual identity. The Head of Marketing will be responsible for creating an agentic system to extract stories from across the organization and transforming them into high-quality content for consistent distribution across various channels. A key focus will be on building a repeatable, scalable content operation that dominates digital platforms, starting with social media, newsletters, video, short-form video, and LinkedIn, with plans to expand to other marketing channels later. The role also includes establishing a robust reporting system to track content performance and growth, and building a high-performing marketing team that elevates the company's culture, standards, and output.

Requirements

  • Built or scaled a content operation that predictably produces great work across social, video, and digital channels.
  • Understands what it takes to go from zero to a system that runs reliably at pace.
  • Lives and breathes social platforms and understands how content works natively on each channel.
  • Knows what gets shared and what builds audiences on social platforms, and has built systems that scale across them.
  • Built a brand from the ground up or reshaped one significantly.
  • Can define positioning, narrative, tone, and identity, and knows how to make a brand feel distinctive and culturally relevant.
  • Is a systems thinker and operator who builds processes and infrastructure, not just campaigns.
  • Knows how to create internal systems that capture stories, feed a content pipeline, and keep a machine running without relying on heroics.
  • Hired, led, and managed teams, knowing how to bring in the right specialists, set a high bar, and build a team culture.

Responsibilities

  • Build and launch a clear, compelling Steven.com brand system (positioning, narrative, tone, and visual identity).
  • Hire specialist builders to execute the brand blueprint.
  • Build an agentic system to extract stories from across the organization.
  • Turn extracted stories into great content and distribute them across channels consistently and at pace.
  • Create a reliable, repeatable process for capturing what's happening across the organization in real time.
  • Build a repeatable, scalable content operation across all major digital channels (social media, newsletters, video, short-form video, LinkedIn).
  • Focus ruthlessly on building the machine to dominate digital channels.
  • Expand to other marketing channels once the digital machine is reliable and operating at high quality and cadence.
  • Implement a clear reporting system that tracks what content is working, what's driving growth, and how it connects to broader business goals.
  • Build a marketing team that raises the bar on culture, standards, and output across Steven.com.
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